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ei
“ I hold a first class Masters in the 'Design management' from Southampton University with a bachelor in 'Industrial Design' from Brunel University. In parallel I have held supplementary positions in organisations such as Motorola and Southampton University; in addition to collaborative functions with the likes of IBM, B&Q and M&S. I am very much into the “bigger picture”, thus in tune with both business and marketing strategies besides professional research and trends. I drive to develop detailed specifications for functional and viable conduct. Simply said, my work is about adding values on iterative cycles; I generate, develop and deliver.
My primary skills surround research, product development and design as a strategy, beyond its process, posing innovative USPs within contemporary industries. My experiences have established an individual, skilled in management, teamwork, presentation and business strategies. My seniors’ feedback describes me as a "truly outside the box individual", a perfectionist, a confident individual moreover a sound communicator. My career is driven through my ambitions to learn and enhance my attributes in aim of specialising in product management. This entails delivering outstanding development and liaison cycles, whilst also acquiring professional knowledge and experience across the IP and route to market procedures. ”
INTRODUCTION:
Yashar LotfiYashar LotfiIndustrial Designer
09. 201406. 2014
EXPERIENCE:
- Professional Research- Trend/Market Analyses- Resource Management- International Cooperate Liaison
Motorola - Basingstoke
Design Researcher
05. 201411. 2013
Southampton University - Winchester
Adjunct Lecturer- Technical Knowledge- Professional Presentation - People Management- Resource Management
11. 201307. 2011
Various Firms - Hampshire
Freelance Designer
09. 201207. 2012
Verity Medical Ltd. - Romsey
R&D Assistant
- Graphic Design- Third-Party Liaison- Clientele Management- Marketing Strategies
- Product Testing- Concept Development- Technical Support- Administrative Support
Prior PostionsMitchells & Butlers | Sous-Chef & Front Of HouseCollege Mayhem | Event Promotion & MarketingEastleigh Borough Council | Design Team Leader
y
ei
uk.linkedin.com/in/yasharlotfi
behance.net/urbanDKdesign
+44 (0) 7951 539589
2010 |2009 |2008 |
09. 201409. 2013
ACADEMICS:
Masters - Southampton University
Design Management- Clientele/Resource Management- Innovative Business Strategies- Enterprise Development- Intellectual Property- Entrepreneurship- Design Strategy
06. 201309. 2010
Bachelors - Brunel University
Industrial Design & Tech.- Design Application/Manufacture - Product Analysis/Engineering- Innovation Management- CAD/CAM/Prototyping- Environmental Design- Contextual Design
Prior EducationA-Levels | Barton Peveril College | Product Design | Graphic Design | OCR Media | Mathematics & Statistics AS
2008 |
y
ei
“ I hold a first class Masters in the 'Design management' from Southampton University with a bachelor in 'Industrial Design' from Brunel University. In parallel I have held supplementary positions in organisations such as Motorola and Southampton University; in addition to collaborative functions with the likes of IBM, B&Q and M&S. I am very much into the “bigger picture”, thus in tune with both business and marketing strategies besides professional research and trends. I drive to develop detailed specifications for functional and viable conduct. Simply said, my work is about adding values on iterative cycles; I generate, develop and deliver.
My primary skills surround research, product development and design as a strategy, beyond its process, posing innovative USPs within contemporary industries. My experiences have established an individual, skilled in management, teamwork, presentation and business strategies. My seniors’ feedback describes me as a "truly outside the box individual", a perfectionist, a confident individual moreover a sound communicator. My career is driven through my ambitions to learn and enhance my attributes in aim of specialising in product management. This entails delivering outstanding development and liaison cycles, whilst also acquiring professional knowledge and experience across the IP and route to market procedures. ”
INTRODUCTION:
Yashar LotfiYashar LotfiIndustrial Designer
09. 201406. 2014
EXPERIENCE:
- Professional Research- Trend/Market Analyses- Resource Management- International Cooperate Liaison
Motorola - Basingstoke
Design Researcher
05. 201411. 2013
Southampton University - Winchester
Adjunct Lecturer- Technical Knowledge- Professional Presentation - People Management- Resource Management
11. 201307. 2011
Various Firms - Hampshire
Freelance Designer
09. 201207. 2012
Verity Medical Ltd. - Romsey
R&D Assistant
- Graphic Design- Third-Party Liaison- Clientele Management- Marketing Strategies
- Product Testing- Concept Development- Technical Support- Administrative Support
Prior PostionsMitchells & Butlers | Sous-Chef & Front Of HouseCollege Mayhem | Event Promotion & MarketingEastleigh Borough Council | Design Team Leader
y
ei
uk.linkedin.com/in/yasharlotfi
behance.net/urbanDKdesign
+44 (0) 7951 539589
2010 |2009 |2008 |
09. 201409. 2013
ACADEMICS:
Masters - Southampton University
Design Management- Clientele/Resource Management- Innovative Business Strategies- Enterprise Development- Intellectual Property- Entrepreneurship- Design Strategy
06. 201309. 2010
Bachelors - Brunel University
Industrial Design & Tech.- Design Application/Manufacture - Product Analysis/Engineering- Innovation Management- CAD/CAM/Prototyping- Environmental Design- Contextual Design
Prior EducationA-Levels | Barton Peveril College | Product Design | Graphic Design | OCR Media | Mathematics & Statistics AS
2008 |
y
ei
Yashar LotfiYashar LotfiIndustrial Designer
09. 201406. 2014
VOLUNTEERING:
Barton Peveril CollegeTeaching Product Design
11. 200910. 2009
Hannah Memotial AcademyGraphic DesignerRe-introducing/designing the campaigns promotional materials (plans).
06. 201010. 2009
Barton Peveril CollegeEvents & Graphics
ACHIEVEMENTS:
B&Q: The DIY:KIT - 06. 2013
Exhibited at Made In Brunel
M&S: The CARD - 02. 2012
Shortlisted Gadget Design
y
ei
uk.linkedin.com/in/yasharlotfi
behance.net/urbanDKdesign
+44 (0) 7951 539589
Teaching assistant in Lecturing: Comprehensive understanding of design and its contextual reasoning/applications.
Posed as the Treasurer & Events Organisation for the Student Committee (SC). Also posed as the Graphic designer for the Media Department & S.C.
The DIY:KIT project poses a paradigm innovation, developed to create a modular container system to suit the contemporary tooling industry. This unique approach is a step towards customisation and networking, interlinking the products to a systematic business structure.
The convenient emergency charger for the wallet. This design specifically developed as a mobile solution to suit the users personal need away from specific facilities. The attachments were designed to be usable via any USB chargers or PC for any modern mobile phone.
Made In Brunel: The CARD - 12. 2010
Shortlisted Stand Design
M&S: Re-Design Booth - 01. 2011
Exhibited Bsiness ConceptThe Re-Design Booth was developed in-light of the ‘Plan A commitments’ (sustainability) from M&S. This business proposal introduced a garment up-cycling & tailors into the supermarket experience. The plan and introduced examples to refine its viability through storyboarding and cataloguing.
Selected as the runner-up design-team based on the ideation and development of a display stand design specifically based on the Made in Brunel exhibitions event specifications. The development was done through a serious of workshops with random and selected design tasks over a random team selection.
H.S.C.B: Re-branding Winner - 05. 2009
Shortlisted Stand DesignAfter running a workshop with the Hampshire Safeguarding Children’s Board (H.S.C.B.), the development for the re-branding of the organisations logo began. This part-time project ran for around 2 months, concluding with a winning logo design that was later fully commissioned.
SKILLS:Highly InnovativeDesign ThinkerTarget Driven & AmbitiousProfessional ResearcherStrong Presentation SkillsConfident & OutgoingPeople & Resource Management Organisation & PrioritisationAdaptableProductive Within Multidisciplinary Teamwork/EnvironmentsSoftware Skill: Adobe Creative Suit CS6, SOLIDWORKS, Microsoft Office, etc.
INTERESTS:Innovation & Strategy | Global Trends | D.I.Y.Philosophy | Illustration | Health & Fitness
REFERNCES:Contacts are available on request.
The transition from initial sketches, texturing/forming, to marker renderings:
Human factor studies (cognitive and physical), besides later CAD samples/results:
Product quality and lifecycle studies, furthermore innovation and project management:
