ASSIGNMENT 10.1 – SOCIAL MEDIA

Social Media

A social instrument of communicationthat enables users to create and share content or to participate in social networking.A two-way street that gives adience the ability to communicate, INTERGRATE

SOCIAL MEDIA

What isSOCIAL MEDIA?

Grow

Young

VisualKey word

sVietnamSOCIAL MEDIALanscape

Mobile

VietnamSOCIAL MEDIALanscape Grow

17%

Fastest growth in the region

VietnamSOCIAL MEDIALanscapeYoung

96.5%

15-24 y.o accounts for the biggest part of social media consumers

VietnamSOCIAL MEDIALanscapeVisual

96.5%

Photo sites are fast growing, best visual wins

VietnamSOCIAL MEDIALanscapeMobile

15% more people are accessing internet via phone in comparision to 2009

The biggest trend globally, enhancing interactions