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Your Fundraising Toolkit Your Fundraising Toolkit Fundraising Toolkit Your Captains Toolkit

Your Fundraising ToolkitWelcome Team Captain! Your support means the world to us, and to thousands of Canadians currently living with brain tumours. By starting your team and fundraising,

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Page 1: Your Fundraising ToolkitWelcome Team Captain! Your support means the world to us, and to thousands of Canadians currently living with brain tumours. By starting your team and fundraising,

Your Fundraising Toolkit

Your Fundraising Toolkit

Fundraising Toolkit

Your Captains Toolkit

Page 2: Your Fundraising ToolkitWelcome Team Captain! Your support means the world to us, and to thousands of Canadians currently living with brain tumours. By starting your team and fundraising,

Welcome Team Captain!

Your support means the world to us, and to thousands of Canadians currently living with brain tumours. By starting your team and fundraising, you make it possible for people affected by a brain tumour to live longer, better and with hope. You make it possible for research to advance, education to spread, and support to continue. You make it possible to improve treatment through advocacy. You make it possible to find a cure. THANK YOU!

In this toolkit:

About Brain Tumour Foundation of Canada ........................................................................ 3 Register. Recruit. Raise. Recognize ...................................................................................... 4 Captain’s Checklist ............................................................................................................... 5 Tips for Recruiting Members................................................................................................ 6 T.E.A.M. Setting a Goal ........................................................................................................ 7 Cup of Hope … ..................................................................................................................... 8 Sending in Your Donations… ................................................................................................ 9 THANK YOU!............ ............................................................................................ every page!

Have questions? We're here to help!

[email protected]

1-800-265-5106 (ext. 250)

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Page 3: Your Fundraising ToolkitWelcome Team Captain! Your support means the world to us, and to thousands of Canadians currently living with brain tumours. By starting your team and fundraising,

About Brain Tumour Foundation of Canada

Founded in 1982, Brain Tumour Foundation of Canada began after Steve Northey lost his eight-year-old daughter to a brain tumour. Together with Dr. Rolando Del Maestro, a neurosurgeon and researcher, and Pamela Del Maestro, a neuroscience nurse, the three worked to form an organization to improve the quality of life for those affected by a brain tumour.

Brain Tumour Foundation of Canada is the only national, not-for-profit organization dedicated to reaching every Canadian affected by any type of brain tumour (be it malignant, non-malignant and metastases) through support, education, information and research. Every year, thousands of people affected by brain tumours find emotional support and comfort through Brain Tumour Foundation of Canada, while gaining a better understanding and knowledge of their disease.

Our mission to reach every person in Canada who is affected by a brain tumour

through support, education, information and research.

Tip: Start early. Register you team early and start recruiting! The earlier your members get involved, the sooner you can begin planning your team’s fundraising activities!

Page 4: Your Fundraising ToolkitWelcome Team Captain! Your support means the world to us, and to thousands of Canadians currently living with brain tumours. By starting your team and fundraising,

Recruit!

Start early

Tell your story

Just ask!

Get active

Go Corporate

Make it fun!

Kids can do it

Share Impact

Make it personal

Register! Begin by registering your team online. Encourage your team members to register early to build excitement and reach your team’s fundraising goal.

Make sure to make your team members and

supporters feel special by thanking them!

Register. Recruit. Raise. Recognize

Raise! Fundraising brings a team Together!

BBQs

Game Night

Gala

Video Gaming

Tea Party

Auction

Birthdays

Concert

Festival

Karaoke Night

Fair

Movie Night

Party

Celebration

Trivia Night

Don’t forget to

join the

Facebook Brain

Tumour Team

Captains Group

We are here to help!

1-800-265-5106 | [email protected]

Recognize!

Page 5: Your Fundraising ToolkitWelcome Team Captain! Your support means the world to us, and to thousands of Canadians currently living with brain tumours. By starting your team and fundraising,

Make a Donation

Be the first to donate towards your team’s fundraising goal! Leading by example is a great way to encourage them to do the same

Invite Your People

You can send emails to your family, friends and colleagues through your Participant Centre. It’s a great place to start!

Say Thank You!

Make sure to recognize the hard work of your team members by saying thank you after the event

Captains Checklist

Update Your Team Page

Post a photo, share the story of why your team is walking in the Brain Tumour Walk event!

Creating a plan for your event is key to making it a success. Here are some things to keep in mind when planning:

• Date/Time

• Volunteers

• Venue

• Food/Drink

• Entertainment

• Attendees

• Promotion

• Fundraising

It's also important to think about how you want to fundraise. There are many ways that you can fundraise and others that you should avoid.

Do -

• Have fun!

• Auctions

• Pledge-based activities

• Community Fundraiser

Don't -

• Fundraise door-to-door

• Cold Call / Telemarketing

• Include gaming activities without a provincial gaming lic

Get Your Team Excited Celebrate your teams progress. Get together and create a team theme or t-shirt

Host a Fundraising Event

This is a fun way to bring your team together and raise money. Be creative and have fun!

Ask Away

Once your event is over, please make sure that you send us your donations and the contact information of your donors, so that we can issue them tax receipts.

Tip: When you recruit a new team member, ask them to recruit someone new! Your team will grow in no time!

Page 6: Your Fundraising ToolkitWelcome Team Captain! Your support means the world to us, and to thousands of Canadians currently living with brain tumours. By starting your team and fundraising,

Tips for Recruiting Members

Start early - Register your team early and encourage your potential team members to join early! Make it personal - Once you’ve registered as team captain, you will not only have a personal fundraising page but also a team page. Make sure to personalize your team page with an image.

Just Ask - Send an email to family, friends, and colleagues asking them to join you!

Read all about it - Go ahead and post in your local paper, workplace bulletin board or posters in your Community Centre.

Make it fun - Excitement is contagious! Build up a hype and a buzz around your team.

Gather your group - Are you part of a club, team or church group? Motivate your fellow members to join.

Make it corporate - Approach your colleagues at work and put together a company team. It’s a great team building experience.

Kids can do it - Why not be the team captain a of team of both parents and kids? Invite your kids’ school to join – no one fundraises more effectively than an excited seven-year-old.

Tell your story - No one can tell your story like you can! Let people know why you are walking, and they will be inspired to do the same.

Share impact - Share the hope in action impact report. Your team will be touching so many lives.

Get social - Facebook, twitter and Instagram are great platforms to spread

the word.

When you share, use hashtags #EndBrainTumours and #BrainTumourWalk

Page 7: Your Fundraising ToolkitWelcome Team Captain! Your support means the world to us, and to thousands of Canadians currently living with brain tumours. By starting your team and fundraising,

T - Together E - Everyone A - Achieves M - More

Set your team goal - Goals should be realistic, but significant. if it requires hard work to attain, it will be a source of pride for your team. Set a goal for team your - recruiting more team members can mean a substantial increase in fundraising. Share your goal - use email, social media, and your team page to make your goal known to your network. Encourage your team members to do the same! Send thank you emails/letters to friends, family and other supporters.

Connect with Us!

Facebook @BrainTumourFdn

Instagram @BrainTumourFdn

Twitter @BrainTumourFdn

1-800-265-5106 [email protected] www.braintumour.ca

T.E.A.M & Setting a Goal!

Page 8: Your Fundraising ToolkitWelcome Team Captain! Your support means the world to us, and to thousands of Canadians currently living with brain tumours. By starting your team and fundraising,

Cup of Hope The Cup of Hope is awarded annually to the top Brain Tumour Walk fundraising team in Canada.

As a recipient of the Cup of Hope, your team name, city and winning year will be engraved on the trophy! All members of the winning team will also receive a ribbon to wear proudly at next year’s event. The winning team will keep the trophy for one year, in their city, to celebrate their incredible accomplishment! After the year is over, the “Cup of Hope” will be up for grabs as all Brain Tumour Walk teams across Canada compete to hold the winning title of Top Fundraising Walk Team of Canada!

We celebrate the hard work and passion of all our participants and teams.

Through your incredible fundraising, you put hope into action for

our brain tumour community.

THANK YOU!

Page 9: Your Fundraising ToolkitWelcome Team Captain! Your support means the world to us, and to thousands of Canadians currently living with brain tumours. By starting your team and fundraising,

Thank you for fundraising! Here's how to send Brain Tumour Foundation of Canada the money you have worked so hard to raise!

We request that you send in any offline donations that you've collected within 30 days of your event.

*Please do not send cash donations. For cash donations, you can either send a cheque for the total cash donation amount or make the donation online by credit card to your online fundraiser.

Method of Payment What to do

Cheque donations

Please make cheques payable to: Brain Tumour Foundation of Canada Send it to us at: Brain Tumour Foundation of Canada 205 Horton St E, Suite 203 London, ON N6B 1K7 *Please add a note with the cheque explaining it's from your event, what city, and participant to direct it to. If possible, send us an email to let us know it's on its way!

Online donations collected through your fundraising page

You can breathe easy because the donations come directly to us and are receipted immediately!

Offline donations You can give us a call to donate your event proceeds by credit card. You can also enter these in your participant center “enter new gift” and hand in the donations at the Brain Tumour Walk Call us: 1-800-265-5106

Matching funds from your company/employer

Please contact us and let us know where to direct these donations (participant & city) Phone: 1-800-265-5106 Email: [email protected]

Brain Tumour Foundation of Canada is a registered charity and can issue charitable tax receipts for eligible donations in accordance with Canadian Revenue Agency guidelines. Please keep the following in mind:

You must provide us with a list of name and addresses (including postal codes) of the individuals who

gave the donation to receive charitable tax receipts. Please also include the donation amount.

For offline donations of $20 or more, tax receipts will be issued to eligible donors after the event.

Donations of less than $20 will not be receipted unless specifically requested.

Donations made online through your fundraising page will be automatically receipted.

Tax Receipting

Sending in your

donations!

Page 10: Your Fundraising ToolkitWelcome Team Captain! Your support means the world to us, and to thousands of Canadians currently living with brain tumours. By starting your team and fundraising,

Brain Tumour Foundation of Canada

203 – 205 Horton St E. London, ON N6B 1K7

Charitable Registration Number: #BN118816339RR0001

Questions?

If you have any questions or need additional information, please contact us at:

1-800-265-5106

[email protected]

Thank you!

Brain tumours are unpredictable and complex. There is no cure. Brain tumours don’t discriminate; they affect people of all ages and backgrounds. They can affect vision, hearing, memory, balance and mobility. The effects are physical, emotional, financial, and last a lifetime. Lifting this burden for anyone affected is our goal. You make it possible for people affected by a brain tumour to live longer, better and with hope. You make it possible for research to advance, education to spread, and support to continue. You make it possible to improve treatment through advocacy. You make it possible to find a cure. Thank you! THANK YOU!