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Applying The 80/20 Principle
Ginger Bratzel, DDSYour New Patient Attraction Expert
I’m sure you’ve heard of the 80/20 Principle.
It basically says 80% of your results comes from 20% of your efforts.
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It can apply to every aspect of your life…
Especially when it comes to your dental practice.
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I’ve even heard a statistic about molar endo –80% of your teeth are 20mm length, so that’s why we have 21 mm files.
I often find dentists are wasting a lot of their time and energy on the
wrong percentage of things in the office.
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Don’t focus your attention and
energy on the 20% of the practice that causes
the most
headaches or a small minority of patients that are making your team
miserable.
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Let me explain ---You have a group of patients who you haven’t
seen in over 2 years…
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Your initial reaction is probably, ‘Oh gosh, I need to get ahold of them ASAP and get them in!’
BUT - I want you to step back a second and think abut the amount of time and effort it would take to produce the results you are hoping for.
To be frank – they have most likely moved on…
…and so should you.
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Instead,
Focus your re-care efforts on patients who are only slightly past due.
They still remember you and therefore
more likely to come in.
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By shifting your focus to the more
important 20% you get greater
results from less efforts.
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Giving you more ‘bang for your buck’, with less stress and greater results.
See full video on how the 80/20 Principle applies to your practice at…
bit.ly/1GLNau5
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Ginger Bratzel, DDSYour New Patient Attraction Expert
For more information on Attracting more patients,
Creating sustainable growthAnd increasing your production.
Head over to GingerBratzel.com today!
Contact us at [email protected] or
Call 405-225-0254Find my latest book on Amazon today!
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