![Page 1: Building Leads with LinkedIn PPC [Episode 6] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less](https://reader038.pdfslide.net/reader038/viewer/2022110306/554ecff3b4c905de468b5487/html5/thumbnails/1.jpg)
Twitter: #Kuno - @CPollittIU
Tuesday’s Tips & TacticsLead Generation w/ LinkedIn PPC
![Page 2: Building Leads with LinkedIn PPC [Episode 6] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less](https://reader038.pdfslide.net/reader038/viewer/2022110306/554ecff3b4c905de468b5487/html5/thumbnails/2.jpg)
Twitter: #Kuno - @CPollittIU
LinkedIn Marketing
Building Leads with LinkedIn Organically
Building Leads with LinkedIn PPC
![Page 3: Building Leads with LinkedIn PPC [Episode 6] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less](https://reader038.pdfslide.net/reader038/viewer/2022110306/554ecff3b4c905de468b5487/html5/thumbnails/3.jpg)
Twitter: #Kuno - @CPollittIU
Lead Generation w/ LinkedIn PPC
![Page 4: Building Leads with LinkedIn PPC [Episode 6] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less](https://reader038.pdfslide.net/reader038/viewer/2022110306/554ecff3b4c905de468b5487/html5/thumbnails/4.jpg)
Twitter: #Kuno - @CPollittIU
1. Target Personas
2. Identify Problems
3. Create Advanced Content
4. Develop Landing Page
Lead Generation w/ LinkedIn PPC
5. Lead Nurturing
6. Create Three AdVariations
7. Create at Least One 50x50 Graphic
![Page 5: Building Leads with LinkedIn PPC [Episode 6] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less](https://reader038.pdfslide.net/reader038/viewer/2022110306/554ecff3b4c905de468b5487/html5/thumbnails/5.jpg)
Twitter: #Kuno - @CPollittIU
Target Personas
Lead Generation w/ LinkedIn PPC
![Page 6: Building Leads with LinkedIn PPC [Episode 6] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less](https://reader038.pdfslide.net/reader038/viewer/2022110306/554ecff3b4c905de468b5487/html5/thumbnails/6.jpg)
Twitter: #Kuno - @CPollittIU
Identify Problems
Lead Generation w/ LinkedIn PPC
• Cash Flow
• Lead Acquisition
• Social MediaReach
• Cost Per Lead
• Internal Overhead
• Churn Rate
• Website Management
![Page 7: Building Leads with LinkedIn PPC [Episode 6] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less](https://reader038.pdfslide.net/reader038/viewer/2022110306/554ecff3b4c905de468b5487/html5/thumbnails/7.jpg)
Twitter: #Kuno - @CPollittIU
Create Advanced Content
Lead Generation w/ LinkedIn PPC
![Page 8: Building Leads with LinkedIn PPC [Episode 6] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less](https://reader038.pdfslide.net/reader038/viewer/2022110306/554ecff3b4c905de468b5487/html5/thumbnails/8.jpg)
Twitter: #Kuno - @CPollittIU
Develop Landing Page
Lead Generation w/ LinkedIn PPC
![Page 9: Building Leads with LinkedIn PPC [Episode 6] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less](https://reader038.pdfslide.net/reader038/viewer/2022110306/554ecff3b4c905de468b5487/html5/thumbnails/9.jpg)
Twitter: #Kuno - @CPollittIU
Develop Lead Nurturing
Lead Generation w/ LinkedIn PPC
![Page 10: Building Leads with LinkedIn PPC [Episode 6] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less](https://reader038.pdfslide.net/reader038/viewer/2022110306/554ecff3b4c905de468b5487/html5/thumbnails/10.jpg)
Twitter: #Kuno - @CPollittIU
Create Three Ad Variations
Lead Generation w/ LinkedIn PPC
![Page 11: Building Leads with LinkedIn PPC [Episode 6] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less](https://reader038.pdfslide.net/reader038/viewer/2022110306/554ecff3b4c905de468b5487/html5/thumbnails/11.jpg)
Twitter: #Kuno - @CPollittIU
Create 50x50 Graphic
Lead Generation w/ LinkedIn PPC
![Page 12: Building Leads with LinkedIn PPC [Episode 6] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less](https://reader038.pdfslide.net/reader038/viewer/2022110306/554ecff3b4c905de468b5487/html5/thumbnails/12.jpg)
LinkedIn Marketing Cheat Sheet
Facebook.com/kunocreative
Twitter: #Kuno - @CPollittIU
![Page 13: Building Leads with LinkedIn PPC [Episode 6] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less](https://reader038.pdfslide.net/reader038/viewer/2022110306/554ecff3b4c905de468b5487/html5/thumbnails/13.jpg)
Twitter: #Kuno - @CPollittIU
LinkedIn Marketing
Building Leads with LinkedIn Organically
Building Leads with LinkedIn PPC
![Page 14: Building Leads with LinkedIn PPC [Episode 6] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less](https://reader038.pdfslide.net/reader038/viewer/2022110306/554ecff3b4c905de468b5487/html5/thumbnails/14.jpg)
Twitter: #Kuno - @CPollittIU
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