Thinks and Drinks
Think Mobility, not Mobile.Mobile Web takes on apps.
Content delivery for Mobile Devices1. History2. Devices3. Mobile apps4. Mobile web5. Web browsers6. Visitcalgary mobile7. Questions?
Questions:Why do you call them cell phones?
Is it some Canadian thing?In Europe we call them mobile phones.
Are we talking about cell web or mobile web / cell apps or mobile apps?
History of mobile phonesSource: Wikipedia + Internet
• Second World War – radio technology improvements and expansion• 1950s – first cell technology – MTA (Mobile Telephone System A)• 1956 – Sweden – Ericsson released MTA for cars (40kg device weight) • 1958 – USSR – starts “Altay” project national civil mobile phone (1963 live)• 1959 – US – S&T + Motorola – public mobile local phone service (Brewster, Kansas) • 1971 – US – AT&T proposal submition to FCC (Federal Communication Commission)• 1971 – Finland ARP network – first successful commercial mobile phone service OG• 1970 – 1990: 1G mobile networks
• 1973 – US – Motorola – first phone call from handheld mobile phone prototype• 1978 – Chicago – first trial network by AT&T and Bell Labs• 1979 – Japan – first commercial network ever (Tokyo)• 1981 – NMT (Nordic Mobile Telephone) system in Scandinavia (S, F, N, D) first roaming• 1983 – AT&T, Bell Labs, Motorola officially started first cellular US network
• AMPS – Advanced Mobile Phone System• 1985 – UK – Vodafone first mobile phone call in UK• 1985 – Canada – Bell Cellular & Cantel – launch first wireless network in CA
• Cantel Cellular Radio Group Inc. founded by Ted Rogers and 2 others (later Rogers Wireless)
History of mobile phones – continue• 1990 – 2000: 2G mobile networks, primarily GSM
• Europe: (Global System for Mobile Communications = Groupe Special Mobile)• US & Canada: Digital AMPS (IS-54 and IS-136) later GSM and CDMA• Using digital transmission instead of analog• Introduction of popular prepaid mobile phone services• Technological improvement: phone 100-200g – advanced batteries/less consumption• 1993 – first SMS (Short Message Service)• 1996 – first commercial mobile web browser for PDA (NetHopper)• 1998 – first downloadable content sold – ring tone• 1998 – first mobile phone payment for Coca Cola wending and parking• 1998 – WAP 1.0 – Wireless Application Protocol (WAP 2.0 in 2002)• 1999 – Japan – first full internet service for mobile phones• 1999 – RIM – first portable emial solution
• 2001 and later: 3G mobile networks• Growing demand for data services• 2001 – Japan – first 3G network• 2003 – Europe start using 3G in UK and quickly grow in popularity• 2003 – USA – 3G services by Verizon and AT&T• 2005 – Canada – Bell Mobility, SaskTel, Telus – launching 3G networks• 2002 – RIM – BlackBerry 5810 – cell phone services + email• 2007 – iPhone, 2008 iPhone 3G
History: http:///video/1219
DevicesToo many options out there, need more research!
Regional differences – Apple for North America
Smart Phones @
29 different smart phones available
iPhones 3x
RIM BB 10x
Samsung 4x
Sony Ericsson 3x
Nokia 3x
LGMotorolaHTCPalmOtherAcer
Tablets?
iPad + 20 different manufacturers?
Mobile appsMobile applications
Mobile stores / App stores
Advantages and Disadvantages
Need more research
Mobile Web / Mobile Browser
Content delivery through XHTML/CSS
Usability / Design / Content
Advantages and Disadvantages
More research needed!
Mobile Web Browsers
WAP & WML(X)HTML / CSS
HTML 5 / CSS 3 / JavaScript
Opera Mobile / Opera Mini / Safari / Skyfire / Google Android / Firefox
Mobile /Microsoft IE for Mobile / Bolt / Blazer / BlackBerry Browser / plenty others
Keep it simple!
www.visitcalgary.com – mobile web prototype
5 minute presentation
iPhone and Android simulators
Questions?
Evans Hunt and mobile? Where are we going?