By Guy Yariv
www.guyariv.info
Creating an Creating an Effective Effective
PresentationPresentation
By Guy YarivBy Guy Yarivwww.guyariv.infowww.guyariv.info
By Guy Yariv
www.guyariv.info
Creating an Creating an Effective Effective
PresentationPresentation
By Guy YarivBy Guy Yarivwww.guyariv.infowww.guyariv.info
Introduction Slide (during
setup)Present yourself
Contact details
By Guy Yariv
www.guyariv.info
4 Principles4 Principles
Big
Simple
Consistent
Clear
By Guy Yariv
www.guyariv.info
In principle
a goodpowerpoint
presentationshouldBe Big
BigBig
By Guy Yariv
www.guyariv.info
Font Arial 14Font Arial 14
Font Arial 20Font Arial 20
Font Arial 30Font Arial 30Font Arial 40Font Arial 40
Font Arial 50Font Arial 50Font Arial 60Font Arial 60
Font Arial 70Font Arial 70
How big is “big”?How big is “big”?Too Small
Too big
By Guy Yariv
www.guyariv.info
How to determine How to determine Size?Size?
Test it from Audience Test it from Audience PerspectivePerspective
(Or read it from 2 m. away)
By Guy Yariv
www.guyariv.info
SimplicitySimplicityThe more complex the slide – The more complex the slide –
The less the audience The less the audience understandsunderstands
SpeakerAudience
SpeakerAudience
Complex Slide - difficult
Simple Slide - Understandable
By Guy Yariv
www.guyariv.info
SimplicitySimplicityThroughout the Arab-Israeli Throughout the Arab-Israeli conflict, the palestinian side conflict, the palestinian side considered time an ally. Their considered time an ally. Their higher birth-rate, they higher birth-rate, they reasoned would lead in the reasoned would lead in the long term to an overwhelming long term to an overwhelming demographic advantage, which demographic advantage, which would facilitate a decisive would facilitate a decisive victory, making a compromoise victory, making a compromoise unnecessary. unnecessary.
Too Much
By Guy Yariv
www.guyariv.info
Simplicity (text)Simplicity (text)• The Old Palestinian The Old Palestinian
AttitudeAttitude1.1. Time on our sideTime on our side2.2. Long term demographic Long term demographic
advantageadvantage3.3. Compromise bad ideaCompromise bad idea
Much
Better
By Guy Yariv
www.guyariv.info
Simplicity Simplicity (graphics)(graphics)
• A picture = 1,000 wordsA picture = 1,000 words(for good & bad)(for good & bad)
By Guy Yariv
www.guyariv.info
Simplicity Simplicity (graphics)(graphics)
• A picture is worth 1000 wordsA picture is worth 1000 words• For goodFor good
• Concepts into emotionsConcepts into emotions• Large amounts of informationLarge amounts of information• Show TrendsShow Trends
Example
Example
Example
10%
15%
20%
25%
30%
35%
40%
45%
50%
5.5 6.0 6.5 7.0 7.5 8.0
Minhal
hertzelia ariel
sapir netanya
yafo yizrael ruppin
braude
afeka (1-10יוקרה )
תעו
ודמ
(%)
50%
60%
70%
80%
90%
100%
`02 `03 `04 `05 `06 `07
הנדסה
עצמאיות
חסות
פרטיות
אוניבר.
En.
Ind
Ext
Priv
Uni
By Guy Yariv
www.guyariv.info
Simplicity Simplicity (graphics)(graphics)
• A picture = 1,000 wordsA picture = 1,000 words• Execessive images – confusing Execessive images – confusing
and irritatingand irritating
By Guy Yariv
www.guyariv.info
Simplicity (sound)Simplicity (sound)• Sound Effects are divertiveSound Effects are divertive
• They are ChildishThey are Childish• Use them only if absolutely Use them only if absolutely
necessarynecessary
By Guy Yariv
www.guyariv.info
Bad Presentation
Simplicity Simplicity (animation)(animation)
• Useful forUseful for
• Gradual introduction of dataGradual introduction of data• Explaining processesExplaining processes
Messagelost
Sales Decline
BudgetCuts
Less Training
BadPresentation
Bad Presentation
By Guy Yariv
www.guyariv.info
Simplicity Simplicity (animation)(animation)
• Useful forUseful for : :
• Gradual introduction of dataGradual introduction of data• Explaining processesExplaining processes
• Damaging if used for:Damaging if used for:• Creating InterestCreating Interest• Demonstrating PowerPoint Demonstrating PowerPoint
expertiseexpertise
By Guy Yariv
www.guyariv.info
• Design templatesDesign templates• Color schemesColor schemes
ConsistencyConsistencyExample
Example
By Guy Yariv
www.guyariv.info
ConsistencyConsistency• Consistent fontsConsistent fonts
• Consistent animationConsistent animation• High contrastHigh contrast
TAHOMA
GARAMOUNDSEGOE
ARIALCOURIER
TIMES
By Guy Yariv
www.guyariv.info
ClarityClarity• Use of outlinesUse of outlines• Numbered: If order is Numbered: If order is
importantimportant• Bulletes: if order un-Bulletes: if order un-
importantimportant1.1. IntroductioIntroduction n 2.2. Main bodyMain body3.3. ConclusionConclusion
• ContentContent• StyleStyle• ContextContext
Example
Example
By Guy Yariv
www.guyariv.info
ConsistencyConsistencyMaintain consistent Maintain consistent
formatformatA. Variations attract A. Variations attract
attentionattentionB. Should be used B. Should be used
sparinglysparingly
By Guy Yariv
www.guyariv.info
ConsistencyConsistencyMaintain consistent Maintain consistent
formatformat. Variations attract . Variations attract
attentionattentionB. Should be used B. Should be used
sparinglysparingly
highlight
By Guy Yariv
www.guyariv.info
ConsistencyConsistency
Maintain consistent Maintain consistent formatformat. Variations attract . Variations attract
attentionattention□□. Should be used . Should be used
sparinglysparingly
highlight
diversion
By Guy Yariv
www.guyariv.info
ConclusionsConclusions• Text delivers contentText delivers content• Images deliver detail & Images deliver detail &
feelingsfeelings• Animation presents Animation presents
processesprocesses• Sound effects are off limitsSound effects are off limits
By the way, is a presentation By the way, is a presentation necessary?necessary?
By Guy Yariv
www.guyariv.info
Thank YouThank You• Rhetorics lecturer in Netanya college
& College of management. Debate instructor at Tel-Aviv U.
• Israeli debating champion, European debate finalist and Chief Adjudicator.
• An Economist, founder of ‘Above-Average’ market research Ltd. And Israel college ranking
To sign up for courses call 077-8200201
Re-Introduce yourself
Contact detail
Get a bette
r photo
By Guy Yariv
www.guyariv.info
Thank YouThank You• Rhetorics lecturer in Netanya college
& College of management. Debate instructor at Tel-Aviv U.
• Israeli debating champion, European debate finalist and Chief Adjudicator.
• An Economist, founder of ‘Above-Average’ market research Ltd. And Israel college ranking
To sign up for courses call 077-8200201