Transcript
Page 1: Creating your own e book TBLC July 2013 (2part class)

Presenter: Diana Silveira, Novare Library Services

Creating Your Own e-

book Part 1

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Agenda (for Both Parts 1 &2)The classes will focus on: The growing trends in publishing and the

movement toward self-publishing Understanding formats and DRM issues Creating covers and cover art Frequent issues and the fixes How to use Kindle Publishing, Nook Press,

Smashwords and Calibre to create your ebook Options authors and libraries have for

distributing and selling their eBook

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Trends in Publishing

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• EBOOKS!• Micropublishing• Rise of the

Independent Author• Enhanced Ebook

Reading (especially with Children’s books)

• Mergers of the big players

Trends

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http://goo.gl/zNDmC

Libraries as publishers

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DRM and FORMATS

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DRM

Digital Rights Management An automated electronic lock and

key to prevent theft

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The Basics on File Types

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Kindle AZW, PDF, MOBI

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Nook

EPUB (Barnes & Noble, Sony, and mostly everyone else)

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Formatting

It is recommended you use a specialty program

If you use word, save a basic version in RTF for the greatest flexibility.

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5 Mistakes to Avoid

Improper Indents (don’t use tabs or spaces to create paragraph indents)

Don’t repeat Paragraph Returns Improper Paragraph Separation -

Paragraphs require either first line paragraph indents or the block paragraph method.

Font and Style Mistakes Copyright Page Mistakes

Source- Smashwords

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Fonts

Tahoma Verdana Calibri Garamond Times New Roman Want to use a fancy Font – use jpgs

Simple Is Better

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Covers and Cover Art

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Covers and Cover Art: Follow-Up

Varies by vendor but “recommend a width of 1,500 to 1,800 pixels to be safe” then customize for each platform

More about Image Size at: http://blog.smashwords.com/2012/06/new-ebook-cover-image-requirements.htmlhttp://www.smashwords.com/books/view/145431 (images from this ebook)

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Download Free at: http://calibre-ebook.com/

Calibre

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Download Calibre and change the file type of a document. (send these to Diana)

Bonus: Create a Cover

Challenge

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[email protected]

www.facebook.com/NovareLibraryServices

https://delicious.com/dee987/epublishing

877-816-9638

Contact Me

Diana Silveira

Page 20: Creating your own e book TBLC July 2013 (2part class)

Presenter: Diana Silveira, Novare Library Services

Creating Your Own e-

book Part 2

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Calibre Questions

Why did my fonts change? Can I prevent this?

Expand menu > preferences > Conversion > Common Options

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Adding a Cover to Your Book

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Alternatives to Calibre

Sigil (Open Source)

Scrivener ($40) Word Processing

then direct with Vendors

Adobe InDesign

Others: http://literatureandlatte.com/links.php

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Why didn’t my image wrap?

It will resize and display differently on different devices (CSS can help this)

For example, Kindle will always try and make your image the full screen…

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Formatting (when converting title)

body {color: rgb(255,255,255);background-color:rgb(0,0,255);text-align:justify;line-spacing:1.8;margin-top:0px;margin-bottom:4px;margin-right:50px;margin-left:50px;text-indent:2em;}h1, h2, h3, h4, h5, h6 {color:white;text-align:center;font-style:italic;font-weight:bold;}

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DISTRIBUTION OPTIONS

Buy My

EBook

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Amazon

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CreateSpace

https://www.createspace.com/

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• CreateSpace-Assigned ISBNs • *Custom ISBN ($10)• *Custom Universal ($99)• https://www.myidentifiers.com/ - $125 for

one…discount on multiple

ISBN Options

https://www.createspace.com/Help/Index.jsp?orgId=00D300000001Sh9&id=50170000000I1ec

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Interior

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Cover

Upload PDF of your own or use their creator

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Complete Set-up

Set-Up Distribution Complete the Review Process

Tip: Its Well Worth the Price – Pay for a Print Proof

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Cost of Doing Business

http://goo.gl/u152M

About 26% of a sale is yours

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Kindle Publishing

https://kdp.amazon.com/self-publishing/signin

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Categorize Correctly

Categorize in “Super Niche Categories”

Feminist Theory

Lifestyle & Event Photography

Science Fiction – Fantasy

E-commerce

By Being in Smaller

Categories – it is easier to

“trend” and be found

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Create a Giveaway or Sale

24-48 hour

“book-buying” period

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Calculating Royalties

Any price – over $.99 You pick country

distribution Includes distribution

costs Lending/Text to

Speech Optional

Sell Between $2.99 - $9.99

Author Pays delivery Give Amazon all

Distribution Rights List Price is at least

20% below the list price in other sales channel

Lending/Text to Speech and other Amazon Features required

35% 70%

http://goo.gl/5fVglhttp://goo.gl/6icJ1

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Nook Press

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Royalities

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Smashwords

Apple iBookstore (32 countries) Barnes & Noble Sony Kobo Diesel Baker & Taylor (the Blio.com e-

reading app and the Axis360 platform for public libraries)

and others.

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The Basics

(1) Read and follow the Smashwords Style Guide(2) Create a Word document with simple, clean

formatting,(3) Upload that Word document to Smashwords

and let them convert it for you, (4) Enter your book’s information, description,

price, etc. at Smashwords, and(5) Opt in to all the distribution channels you

want.

http://goo.gl/ftx1T

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Royalties

Earn 60% of the list price for sales through our major retailers, and earn 85% net for sales at the Smashwords Store (70.5% for sales originated by our network of affiliate marketers).

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Lulu.com

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Self-Distribution

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• Direct Purchase through your website• Direct download/purchase through email

list• App Stores

Sell/Distribute

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Create an App of Title for Android or iPad

App

Example - http://goo.gl/cJxrX

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ONE SENTENCE!!! WHAT IS IT ABOUT?!

Pitch Your Book

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Marketing, Marketing, Marketing

• Social Media• Blogs• Email Lists• Website• Free Speaking – Online

and In-Person• Press Releases in your

community and • Organize bulk sales to

organizations• Be Shameless

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Some advise

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Consider? – Trademarking Series Titles

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Inspiration

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[email protected]

www.facebook.com/NovareLibraryServices

877-816-9638

Contact Me

Diana Silveira


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