Harnessing the Power of Crowds
A powerful, unique (patent pending) website that pulls together everything businesses need for success:
• Crowdsourcing
• Crowdfunding
• Social networking
• Collaboration software
• Education
Significant and Expanding Market Opportunity
• Crowdsourcing- Obtaining Services, Ideas or Content from a Large, Usually Online Group• ~$1B market in 2012 (Massolution)
• >60% yearly growth projected from 2009-2014
• Crowdfunding- Obtaining Funding from a Large, Usually Online Group• $2.7B funded in 2012, 81% growth over 2011
• US- $1.8B, 105% growth over 2011
• $5.18B projected for 2013 (Massolution)
It’s a Very Fragmented Market
• Countless Crowdsourcing sites exist for almost every business stage:• Idea generation
• Product development
• Design
• Testing
• Marketing
• Sales
• Support functions
• Legal, HR, IT, etc.
Many Crowdsourcing Options
It’s a Very Fragmented Market
• Many Crowdfunding sites are also available:• Separate sites based on funding type-
• Rewards and Donations
• Loans
• Equity
• Accredited investor and soon non-accredited
• Revenue sharing and Royalties
• Crowdfunding sites with specific market focus are becoming common
• Creative projects
• Medical
• Consumer products
• Etc.
Crowdacious Pulls the Market Together• Consolidates any Crowdsourcing activity needed by a business or
project onto one site with:• A searchable database of service providers
• Continuously rated by the community to insure high quality
• Education through articles and forums on how to best use crowdsourcing
• Provides any type of Crowdfunding to any business or project• Business focused
• No site restrictions (must be legal)
• The business/project decides the best type of funding for their needs
• Articles and forums provide guidance
• The crowd decides whether to offer funding as well as type (e.g. reward)
• From individuals and organizations, both accredited and non-accredited
• 3rd party verification will be available
Crowdacious Provides More Business Support• Start-ups can search the community to find:• Critical team members
• Partners, Employees, Board Members or Advisors
• Business Partners
• Investors, Customers, Suppliers
• Powerful collaboration software promotes efficiency• Allows topic-specific full or limited access
• Unlike all other crowdfunding sites businesses can continue using the collaboration software after funding
• Collaboration during production and launch is vital for success
Crowdacious Provides Additional Benefits• Existing businesses can find• Team members
• Partners, employees, board members or advisors
• Crowdsourced suppliers
• New ideas
• Partnerships or acquisition candidates
• Investors
• Investors can• Find businesses and projects that meet their investment criteria
• Provide a wide variety of financial support
• Rewards, equity, loans, royalties or donations
• Contribute valuable feedback
• Engage their network for additional business support
Competitive Advantage• No existing site brings together all the resources businesses
and projects need for success• Crowdsourcing
• Consolidated and searchable
• Rated by the community
• Crowdfunding
• The business decides the best funding option
• Social networking
• For team building and support
• Collaboration
• Before, during and after funding
Target Customers
• Start-ups and projects looking for a business-focused crowdsourcing and crowdfunding site
• Individuals and organizations offering crowdsourced or outsourced business services
• Existing businesses looking for new ideas, potential acquisitions and employees
• Consumers looking for exciting new products
• Investors looking for great opportunities
Many Revenue Opportunities
• Competitive rate for crowdfunding raises• Start at 5%; most sites charge 5-6%• We may offer to trade some fees for equity in select,
high-potential start-ups
• 5-10% commission for services delivered through site
• 5-10% fee for technologies licensed or purchased
• There are several additional possibilities • To be implemented as features are added
Status
• Non-provisional patent filed
• Crowdacious.com domain secured
• Website design is ~75% complete
• Programming is ~70% finished
• $400k is needed to successfully launch Phase 1 and reach profitability
• Phase 1 is minimum viable product • With all functionality needed by start-ups and projects
up to and including crowdfunding• Phase 2 will expand capabilities for existing businesses
Management Team• Don Werkema• Idea originator and founder • Experienced entrepreneur, investor, executive• Start-up and corporate background• Broad skills in strategic planning, business start-up and management, marketing,
product development, sales and financing
• Robert Thomas• Chief Technology Officer• Experienced entrepreneur with multiple successful start-ups• Developed and launched several Internet businesses• Broad skills in website design and programming, SEO, SEM, financing, marketing
• Additional Team Members are needed• SEC registered broker/dealer• Project management, customer service, administrative support• Board members, Advisors
Capital Need• Over $35k plus sweat equity invested to-date
• $400k in additional seed funding is offered for 20% equity share
$10k – Intellectual Property Support (Patent, Trademark)
$35k – Finish Website Design, Programming and QA Testing
$40k – Website Operations, SEO
$110k – Website Videos, PR, Marketing, SEM
$35k – APP Development and Launch
$90k – Project Management, Sales and Customer Service
$80k – G&A, Misc. Operating Costs
Exit Strategy
• The combination of business-focused tools and a large community will make Crowdacious a valuable Internet property
• Our goal is to grow Crowdacious into a major Internet portal that will generate a significant return for investors through an IPO
• Another option is a buy-out by an existing large crowdfunding or crowdsourcing site
• Or by a major Internet company that wants to break into crowdfunding and/or crowdsourcing
A powerful, unique, game-changing website that pulls together everything businesses and projects need for success:
• Crowdsourcing
• Crowdfunding
• Social networking
• Collaboration software
• Education
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