Retail Display Advertising
2013-14
Insert Advertising
www. .com
www. .com
Preprint Rates*CPM (cost per thousand), Minimum 10,000 distributionFrequency Open 12-18 19-26 27-39 40-51 52-65 65> Single Sheet $49.98 41.78 35.83 33.97 32.48 29.15 26.63Std Tab2 4 65.91 50.57 45.36 42.01 37.93 35.31 32.55 6 69.17 53.42 48.11 44.69 40.57 37.93 35.144 8 72.20 56.25 50.93 47.50 43.43 40.81 38.046 12 75.05 58.91 53.59 50.16 46.14 43.55 40.818 16 77.88 61.42 56.02 52.55 48.50 45.91 43.1310 20 80.70 63.92 58.46 54.94 50.86 48.26 45.4512 24 83.04 66.28 61.13 57.42 53.45 50.93 48.2014 28 84.99 68.18 62.82 59.36 55.46 52.99 50.3016 32 86.72 69.99 64.71 61.33 57.53 55.14 52.4918 36 88.84 71.90 66.59 63.17 59.37 56.97 54.3320 40 91.38 74.14 68.77 65.30 61.49 59.08 56.4222 44 93.92 76.38 70.95 67.44 63.60 61.19 58.5124 48 96.47 78.63 73.13 69.57 65.72 63.30 60.59
Daily Herald Deals TMC Insert Rates*CPM (cost per thousand), Minimum 10,000 distributionSize Weight(oz) <25,000 <50,000 <65,000 Single Sheet .03 $29.88 $27.13 $24.79 4 Tab .40 $34.85 $32.07 $29.74 6 Tab .50 $39.84 $37.00 $34.70 8 Tab .60 $44.81 $41.93 $39.65 12 Tab .70 $49.79 $46.86 $44.61 16 Tab .95 $62.25 $59.20 $56.99 20 Tab 1.40 $84.67 $81.42 $79.31 24 Tab 1.70 $104.59 $102.39 $100.39 *For distribution over 65,000 contact your Advertising Consultant for special rates.
Print & DeliverAll pricing is for 4/4-full color both sides. Zoning is available. Reach targeted audience or reach every household in Utah County!
10,000 $59 per thousand 15,000 $54 per thousand
20,000 $48 per thousand 40,000 $46 per thousand
90,000 $44 per thousand
M E D I A
M E D I A
Retail Display Advertising Rates Print. Digital. Mobile.You’ll get more than double the market penetration of any other source.
Put the power of Herald Media to work for your business
Frequency works
Retail Annual Agreement RatesAnnual contracts offer the greatest flexibility in planning your advertising schedules. Display ads will be placed online at heraldextra.com/print ads. *All rates contingent upon signed rate agreement.
Inches B&W Color Per Col. Inch Per. Col. Inch
Open Rate $20.00 $22.00 200 $13.50 $15.50 500 $12.00 $14.00 1500 $11.00 $13.00 5000 $9.50 $11.50 15000 $7.50 $9.50 50000 $6.00 $8.00
Pick-Up Discount Rerun any ad (excludes Sundays) within a 7-day period and earn:
2nd insertion 25% discount 3rd insertion 33% discount 4th + insertion 50% discountROP only - Excludes Special Sections & Sunday issue
Priority Placement Section + 15% Page + 25%
Non-ProfitRequires 501C3
Print $10 PCI Digital 30% Off
Digital Products Big Ad $15 CPM Leaderboard $15 CPM Footboard/Skyscraper $10 CPM Video Ads $20 CPM Video Pre-roll $25 CPM Expanding Pencil Ad $249 per day PAW Ad (pencil with page wrapper) $475 per day Interstitial Ad $199 per day Float Bar $249 per day Weather Sposorship $375 per week Mobile Sponsor $350 per month Ipod App Sponsor $3,500 per month Email Sponsorships $350 per month Deals Email Blast $299 per blast Mom Click Email Blast $99 per blast Savvy Shopper Email Blast $249 per blast Email Superblast (to all lists) $549 per blast Online Pinboard w/email Blast (superfly) $75 per week Digital Contest $350 per contest Social Media $99 per post Socialize $129 per month Socialbiz $299 per month Marketplace (SEO) $175/$350/$600 Web Design $499-$799 set-up $99 per month Mobile Ready Website $125 set up $25 per month Deal of the Day Inquire for details
Add digital to any print agreement and save 20% off the rates above
Herald Media has options to maximize every marketing budget and can deliver the audience that makes sense for your business. In a time of rapidly evolving digital interactivity, Herald Media remains the primary source for local news, information, and advertising throughout Utah County.
Advertising frequency has proven to increase consumer awareness and retention of the sales message. Taking advantage of a frequency program puts your advertising message in front of those ready to buy every day. This builds impressions which reinforce your ad message to improve response.
Herald Media offers a variety of frequency-based programs with online exposure to help promote your business.
Additional flight benefitsWith commitment of 6 months advertiser will also get 10% additional discount on digital products and special sections.
With commitment of 12 months advertiser will also get 15% additional discount on digital products and special sections.
Flight (Weekly Investment)Includes 2 Print Ads per week and 50,000 Online Impressions per month 3 Month 6 Month 12 Month Agreement Agreement Agreement
6 Inch Ad Package $208 $199 $190
12 Inch Ad Package $316 $298 $280
15 Inch Ad Package $370 $348 $325
1555 North Freedom Blvd. Provo, Utah 62901(801)344-5050
Post-it® Notes ProgramGet valuable front page ad space with the help of Post-it® Notes and the zoning capabilities of Herald Media. Put your message up front with today’s headline. Readers can easily remove and reuse them as an additional reminder.
Printed & DeliveredSunday ...................................................................$1,175
Weekday....................................................................$999
Daily Herald Deals TMC Retail RatesPrices include both the Savvy Shopper Deals TMC and Sunday Select.Front and back page positions includes full color.
Frequency Front Back
Open $3,600 $3,240 13 Week $3,240 $2,700 26 Week $2,700 $2,450
Inside advertising rate: $18 per column inch
Spadea WrapGrab attention with this unique 2-page wrap on the Daily Herald, the Daily Herald Deals or the Daily Herald Classified section.
Starting at $1,500 for weekdays and $2,500 for Sundays or Thursdays
Ask about our Seasonal Specials
A-1 Banner (6x3) Open $450 26 Week $400 52 Week $375
M E D I A
dependingon package
Retail Display Advertising
2013-14
Insert Advertising
www. .com
www. .com
Preprint Rates*CPM (cost per thousand), Minimum 10,000 distributionFrequency Open 12-18 19-26 27-39 40-51 52-65 65> Single Sheet $49.98 41.78 35.83 33.97 32.48 29.15 26.63Std Tab2 4 65.91 50.57 45.36 42.01 37.93 35.31 32.55 6 69.17 53.42 48.11 44.69 40.57 37.93 35.144 8 72.20 56.25 50.93 47.50 43.43 40.81 38.046 12 75.05 58.91 53.59 50.16 46.14 43.55 40.818 16 77.88 61.42 56.02 52.55 48.50 45.91 43.1310 20 80.70 63.92 58.46 54.94 50.86 48.26 45.4512 24 83.04 66.28 61.13 57.42 53.45 50.93 48.2014 28 84.99 68.18 62.82 59.36 55.46 52.99 50.3016 32 86.72 69.99 64.71 61.33 57.53 55.14 52.4918 36 88.84 71.90 66.59 63.17 59.37 56.97 54.3320 40 91.38 74.14 68.77 65.30 61.49 59.08 56.4222 44 93.92 76.38 70.95 67.44 63.60 61.19 58.5124 48 96.47 78.63 73.13 69.57 65.72 63.30 60.59
Daily Herald Deals TMC Insert Rates*CPM (cost per thousand), Minimum 10,000 distributionSize Weight(oz) <25,000 <50,000 <65,000 Single Sheet .03 $29.88 $27.13 $24.79 4 Tab .40 $34.85 $32.07 $29.74 6 Tab .50 $39.84 $37.00 $34.70 8 Tab .60 $44.81 $41.93 $39.65 12 Tab .70 $49.79 $46.86 $44.61 16 Tab .95 $62.25 $59.20 $56.99 20 Tab 1.40 $84.67 $81.42 $79.31 24 Tab 1.70 $104.59 $102.39 $100.39 *For distribution over 65,000 contact your Advertising Consultant for special rates.
Print & DeliverAll pricing is for 4/4-full color both sides. Zoning is available. Reach targeted audience or reach every household in Utah County!
10,000 $59 per thousand 15,000 $54 per thousand
20,000 $48 per thousand 40,000 $46 per thousand
90,000 $44 per thousand
M E D I A
M E D I A
Retail Display Advertising Rates Print. Digital. Mobile.You’ll get more than double the market penetration of any other source.
Put the power of Herald Media to work for your business
Frequency works
Retail Annual Agreement RatesAnnual contracts offer the greatest flexibility in planning your advertising schedules. Display ads will be placed online at heraldextra.com/print ads. *All rates contingent upon signed rate agreement.
Inches B&W Color Per Col. Inch Per. Col. Inch
Open Rate $20.00 $22.00 200 $13.50 $15.50 500 $12.00 $14.00 1500 $11.00 $13.00 5000 $9.50 $11.50 15000 $7.50 $9.50 50000 $6.00 $8.00
Pick-Up Discount Rerun any ad (excludes Sundays) within a 7-day period and earn:
2nd insertion 25% discount 3rd insertion 33% discount 4th + insertion 50% discountROP only - Excludes Special Sections & Sunday issue
Priority Placement Section + 15% Page + 25%
Non-ProfitRequires 501C3
Print $10 PCI Digital 30% Off
Digital Products Big Ad $15 CPM Leaderboard $15 CPM Footboard/Skyscraper $10 CPM Video Ads $20 CPM Video Pre-roll $25 CPM Expanding Pencil Ad $249 per day PAW Ad (pencil with page wrapper) $475 per day Interstitial Ad $199 per day Float Bar $249 per day Weather Sposorship $375 per week Mobile Sponsor $350 per month Ipod App Sponsor $3,500 per month Email Sponsorships $350 per month Deals Email Blast $299 per blast Mom Click Email Blast $99 per blast Savvy Shopper Email Blast $249 per blast Email Superblast (to all lists) $549 per blast Online Pinboard w/email Blast (superfly) $75 per week Digital Contest $350 per contest Social Media $99 per post Socialize $129 per month Socialbiz $299 per month Marketplace (SEO) $175/$350/$600 Web Design $499-$799 set-up $99 per month Mobile Ready Website $125 set up $25 per month Deal of the Day Inquire for details
Add digital to any print agreement and save 20% off the rates above
Herald Media has options to maximize every marketing budget and can deliver the audience that makes sense for your business. In a time of rapidly evolving digital interactivity, Herald Media remains the primary source for local news, information, and advertising throughout Utah County.
Advertising frequency has proven to increase consumer awareness and retention of the sales message. Taking advantage of a frequency program puts your advertising message in front of those ready to buy every day. This builds impressions which reinforce your ad message to improve response.
Herald Media offers a variety of frequency-based programs with online exposure to help promote your business.
Additional flight benefitsWith commitment of 6 months advertiser will also get 10% additional discount on digital products and special sections.
With commitment of 12 months advertiser will also get 15% additional discount on digital products and special sections.
Flight (Weekly Investment)Includes 2 Print Ads per week and 50,000 Online Impressions per month 3 Month 6 Month 12 Month Agreement Agreement Agreement
6 Inch Ad Package $208 $199 $190
12 Inch Ad Package $316 $298 $280
15 Inch Ad Package $370 $348 $325
1555 North Freedom Blvd. Provo, Utah 62901(801)344-5050
Post-it® Notes ProgramGet valuable front page ad space with the help of Post-it® Notes and the zoning capabilities of Herald Media. Put your message up front with today’s headline. Readers can easily remove and reuse them as an additional reminder.
Printed & DeliveredSunday ...................................................................$1,175
Weekday....................................................................$999
Daily Herald Deals TMC Retail RatesPrices include both the Savvy Shopper Deals TMC and Sunday Select.Front and back page positions includes full color.
Frequency Front Back
Open $3,600 $3,240 13 Week $3,240 $2,700 26 Week $2,700 $2,450
Inside advertising rate: $18 per column inch
Spadea WrapGrab attention with this unique 2-page wrap on the Daily Herald, the Daily Herald Deals or the Daily Herald Classified section.
Starting at $1,500 for weekdays and $2,500 for Sundays or Thursdays
Ask about our Seasonal Specials
A-1 Banner (6x3) Open $450 26 Week $400 52 Week $375
M E D I A
dependingon package