Introduction
Driving Revenue Growth with Visual Conversations
Thomas PiselloCEO & Founder
[email protected]@tpisellohttp://alinean.com
Michael ParkerCEO & Founder
[email protected]@streetsenzhttp://zamurai.com
Copyright © 2013 Alinean Inc. Zamurai Inc
What is the biggest sales challenge today?
10% 60%
How Can You Best Communicate Value?
Memorable Engaging Justified
3 days later?
10%
65%
Visual Storytelling
Invited Back33% - No visual selling
72% - Embraced program
Introduced to Others36% - No visual selling
58% - Embraced program
95% - Require ROI
65% - Need Help
Mastering Technical Sales IDC
50% - Increased opportunity
Purdue Univ.
How Does PowerPoint Help Address the Challenge?
1/3rd - fallen asleep
1 in 5 – rather go to dentist
Sources: Inc, ThinkOutsideTheSlide.com
Most decks about company & products74% read slides vs. having a conversation
• An endless• Set of bullets• Read monotone• And sure to produce• Lots of ZZzzzzs
What other shortfalls does PowerPoint Have?
Hours creating & customizing decks
Linear vs. dynamic
Doesn’t capture the conversation
Customer Intelligence?
What about traditional Whiteboards?
Value Quantification & Insights
Role / Vertical Based?
Leave Behind?
Adoption?
Drawing Skills?
What if ….
Guided Value Storytelling
Insights + Financial Justification
Dynamic Whiteboarding
Usage + Customer Intelligence
IDC
The ROI of Visual / value-focused selling?
50% increase in lead conversion rate
30% faster on-boarding time
Up to 30% shorter sales cycle
Q&A
Thomas PiselloCEO & Founder
[email protected]@tpisellohttp://alinean.com
Michael ParkerCEO & Founder
[email protected]@streetsenzhttp://zamurai.com
"TELL ME AND I WILL FORGET. SHOW ME AND I MAY REMEMBER. INVOLVE ME AND I WILL UNDERSTAND” Confucius, 450 BC
Explore Further
Why PowerPoint Fails for Sales
End Death by PowerPoint
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