Transcript
Page 1: First Steps to Mobile Sites and Apps

First Steps to Mobile Sites and Apps

Eugene Myasushkin,Chief Marketing Officerat QuartSoft

©2012. QuartSoft Corp. www.quartsoft.com

Page 2: First Steps to Mobile Sites and Apps

7 reasons to invest in mobile marketing

• Consumers are already there• A full-fat website looks awful on a mobile phone• Second screening is a fact of life• Your competitors are already doing it• That mobile in your hand is not a mobile –

and it knows where you are• It’s the web all over again• The numbers say it all

©2012. QuartSoft Corp. 2www.quartsoft.com

Page 3: First Steps to Mobile Sites and Apps

Big picture

3©2012. QuartSoft Corp. www.quartsoft.com

Page 4: First Steps to Mobile Sites and Apps

Big picture

4©2012. QuartSoft Corp. www.quartsoft.com

Page 5: First Steps to Mobile Sites and Apps

Big picture

5©2012. QuartSoft Corp. www.quartsoft.com

Page 6: First Steps to Mobile Sites and Apps

Mobile site or Mobile app – which way to go?

6©2012. QuartSoft Corp. www.quartsoft.com

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Mobile site or Mobile app – which way to go?

7©2012. QuartSoft Corp. www.quartsoft.com

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How to get started – Keep it simple !

8©2012. QuartSoft Corp. www.quartsoft.com

desktop mobile

Site Map

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How to get started – Think about UI!

9©2012. QuartSoft Corp. www.quartsoft.com

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How to get started – Leverage cutting edge technology

10©2012. QuartSoft Corp. www.quartsoft.com

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Right mobile website approach

11©2012. QuartSoft Corp. www.quartsoft.com

http://www.barackobama.com/

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Wrong mobile website approach

12©2012. QuartSoft Corp. www.quartsoft.com

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How to promote your app

©2012. QuartSoft Corp. 13www.quartsoft.com

Page 14: First Steps to Mobile Sites and Apps

How to promote your app

©2012. QuartSoft Corp. 14www.quartsoft.com

Page 15: First Steps to Mobile Sites and Apps

How to promote your app

©2012. QuartSoft Corp. 15www.quartsoft.com

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Useful Tools

16©2012. QuartSoft Corp. www.quartsoft.com

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Questions? Thanks!

Eugene Myasushkin Chief Marketing Officerat QuartSoft

Тel.: +380 (95) 013-06-15

[email protected]@jackmyasushkin

17©2012. QuartSoft Corp. www.quartsoft.com


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