First Steps to Mobile Sites and Apps
Eugene Myasushkin,Chief Marketing Officerat QuartSoft
©2012. QuartSoft Corp. www.quartsoft.com
7 reasons to invest in mobile marketing
• Consumers are already there• A full-fat website looks awful on a mobile phone• Second screening is a fact of life• Your competitors are already doing it• That mobile in your hand is not a mobile –
and it knows where you are• It’s the web all over again• The numbers say it all
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Big picture
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Big picture
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Big picture
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Mobile site or Mobile app – which way to go?
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Mobile site or Mobile app – which way to go?
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How to get started – Keep it simple !
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desktop mobile
Site Map
How to get started – Think about UI!
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How to get started – Leverage cutting edge technology
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Right mobile website approach
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http://www.barackobama.com/
Wrong mobile website approach
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How to promote your app
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How to promote your app
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How to promote your app
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Useful Tools
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Questions? Thanks!
Eugene Myasushkin Chief Marketing Officerat QuartSoft
Тel.: +380 (95) 013-06-15
[email protected]@jackmyasushkin
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