OLD VERSION FIRST DRAFT

CHANGESThe first change made to my frontcover was the masthead. I decidedto make a larger masthead as theold one looked unprofessional anddidn’t draw attention to itself andwould therefore be drowned on ashelf surrounding other magazines. Ikept the original F font, AmericanPurpose, and the red colour in orderto keep with my house style. Inorder to make my masthead bigger Ihad to get rid of the puff, aftermaking the masthead I realised Ihad no space left to replace my puffthus I had to leave it out. I thenrearranged my sell lines in order toeven the page out and prevent itfrom looking text heavy. Finally Ichanged the barcode along thebottom to include a smaller price taghelping it look more professional.

OLD V. NEW

In order to add the new masthead I had to drop the image as shown, to make sure the models

face wasn’t covered. The page top of the page now looks a lot more professional and the

masthead is the largest font on the page following typical magazine conventions.

After placing my masthead I realised that in order to not cover the models face again but also to

make the page look tidier I needed to rearrange the cover lines. After realising I couldn’t fit a

puff on the page so I decided to add the puff amongst the cover lines in order to not lose

audience’s enticement to the magazine.

OLD V. NEW

I then changed the look of the bottom half of the page. I realised the featuring banner was too

prominent on the page and would be something readers would only look at if interested in the

magazine thus I made it smaller to fit more bigger sell-lines/cover-lines above. I then changed

the barcode in order to make it look more professional. The bold price tag stops the barcode

from looking professional therefore I changed this to a smaller price tag with an issue date and

number for that further professional appeal.

Finally, I decided to place more emphasis on the pun for my main cover line. I decided to make

the word ‘sweet’ larger and white to stand out amongst the black text as it related to the main

image. This not only helps make the page look more professional an also gives the cover line

more dimension and make it stand out better amongst the other blocks of text on the page

which is important for a cover line.