Is your social media synchronized?
Which social networks are you using?
Which social networks are most effective for you?
Have you put together a marketing, social media or content strategy?
Keeping Your Social Networks Synchronized
Developing A Plan
Aaron Eden Twitter: @aaronedenhttp://about.me/aaroneden
Lots of Choices
Also See:http://www.convertiv.com/niche-social-networking-sites/
How Do I Keep Up With All of These?
Determine Goals & Objectives
Why are you using social media?
3-5 SMART Goals
"In one year's time every blog post we create will be shared an average of 150 times"
Research
Who Is Your Audience?
Needs
Interests
Pains
Where Is Your Audience?
Ask previous customers
Use Gist trick Chris showed
LinkedIn Answers
Tweet Deck / Twitter search
Look at the competitors
Catalog Existing Information
Newsletters
Presentations
Training Materials
Brochures
Measure Your Success
Focus on 1-2 networks
Google Analytics
Watch For New Content
Wildfireapp.com
SocialMention.com
http://labs.wordtracker.com/keyword-questions/
Managing Multiple Accounts
Quality over quantity
Hootsuite
Tweetdeck
Garious
SEO between accounts
Homework
Create 3-5 SMART goals
LEARN about your customers
Identify 1 or 2 social networks to FOCUS on