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Cloud-driven Economic Miracle for MEs?
How Cloud Business Software Makes Corporations Look „Outdated“!
Hannover, 18.03.2015
Dr. Jörg Haas, Founder GWI AG, HW Partners AG, Scopevisio AG, …
Leaders & Visions
New Perspectives in IT Business
2 www.scopevisio.com
Cloud-driven Economic Miracle for MEs?
1. Cloud SaaS provider adapt the business model of utility companies
2. Cloud computing is a disruptive technology
3. Cloud software for SMEs overrules software for corporations
Outline
3 scopevisio.com
Uber Trend: Business Cloud Computing
A IT utility company performs the entire information technological chain and conceals the IT complexity for demanders
With common web-enabled devices users get access to their applications
= Software as a Service (SaaS)
The essence of cloud solutions: Outsourcing business software!
Fig. 1 Cloud business software
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Business Idea: A Utility Company for Business Software
All investments costs for infrastructure (SaaS, PaaS, IaaS) is covered by the IT utility company.
The IT utility company supplies a cloud business software through the web.
Users pay a monthly fee for usage.
Capacities of cloud services are agile and individually scalable (on demand).
Getting business software as you get electricity out of a socket!
Fig. 2 All inclusive IT utility company
5 www.scopevisio.com
Cloud-driven Economic Miracle for MEs?
1. Cloud SaaS provider adapt the business model of utility companies
2. Cloud computing is a disruptive technology
3. Cloud software for SMEs overrules software for corporations
Outline
6 www.scopevisio.com
Cloud Computing: A Disruptive Technology
Cloud computing is no fad but a mega trend!
Why does cloud computing rule out client-server architecture?
In terms of customer value on demand applications within a multi-tenant architecture is clearly superior compared to on premise applications within a single tenant architecture.
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eCollaboration: From “my” to “our” Application Everyone simultaneously works in same application
A client-server model defines that the client is a physical and personal work-place (personal computing) with access to common data.
A cloud model is defined by a virtual workplace with personalised views on the same application depicting the individual workplace (cloud computing).
Fig. 3 Technological evolution
Cloud Computing = The End of Personal Computing!
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Scale: From Rigidity to Agility
Agility = the ability to react when changes occur
Fig. 4 Agility and cost efficiency of IT can be significantly increased by cloud computing.
User licenses can be added or reduced at any time.
Functionalities can be added or reduced individually at any time.
If higher performance or more capacity is needed, the SaaS provider will initiate all needed actions.
The rate of use is increased due to the online and worldwide accessibility.
Foto: Infosys; in: Carsten Hentrich, Frank Frey: Die Cloud im Mittelstand: Keine Angst vor der Cloud; Computerwoche 03.01.2013.
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Security: Merely Safe Without Cloud Computing
There is only professional security for MEs in the Cloud
Fig. 5 Logic, physical und legal security
Cloud computing enables SMEs to stay safe against cyber attacks 24/7.
On demand multi-tenant cloud applications make it viable to split up costs of IT high security systems.
Appropriate security standards within an on premise client-server model is nowadays not affordable for MEs.
Cloud Computing makes professional security affordable for MEs
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Price: Up to 80 % Cost Savings
Multi-tenant means distribution of costs to many companies
Fig. 6 At a increasing number of SaaS licences gross profit margin increases up to 80%.
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Technology: Open Source Development Technology Consistent and reasonable cloud development environment
Fig. 7 Efficient and state-of-the-art development technology
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Cloud-driven Economic Miracle for MEs?
1. Cloud SaaS provider adapt the business model of utility companies
2. Cloud computing is a disruptive technology
3. Cloud software for MEs overrules software for corporations
Outline
13 www.scopevisio.com
Losers: IT Investments Tie Up Corporations
Todays client-server software for corporations:
Implementation of processes and requirement through adjustments
High investments for data centres, security, support, maintenance, service and business software
Trainings on anachronistic business solutions
Repeated integration of application (API) into the existing systems
Corporations trapped into a disruptive IT trap and are becoming losers
Fig. 8 Disruptive: From a carriage to a car or from analogue to digital cameras
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Winners: MEs Afford Themselves Cloud CRM & ERP
Cloud business software stands for MEs as
… accessibility of the virtual IT workplace around the clock and the globe
… high compatibility of applications for specific organisational needs
… highly functional integrity exceeding business processes
… avoidance of high investments
Now MEs can afford (cloud-) business software
Fig. 9 Cloud business software enables hidden champions to become even more competitive
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Adaptive: Standard becomes Individuality
Settings can be made by users in terms of workflows and display
Easy configuration of business cases and forms
Personal settings as user and/or client
Admin sets company-wide standards
„Design your business“
Fig. 10 Scopevisio cloud business software “Together, mobile, integrated and individual“
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Virtuality: Anytime-Anyplace-eCollaboration
Cloud business software means
… event related, chronologically and semantically filing.
… immediate visibility and traceability of changes.
… everyone works independently in his pace and place.
… collateral cooperation in the virtual world.
When everyone gets the same information everywhere, at anytime!
Fig. 11 Everyone, at anytime, everywhere, up-to-date, informed
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Integrated: Made as One Piece
When many become one
Cloud applications stand for commonality and mobility.
Suites stand for integration.
Cloud suites stand for a common, mobile and integrated work environment.
The master of a virtual work environment:
Cloud suite as integrated business software (ERP, CRM, SCM, ECM, PPS & HR). Abb. 12 Scopevisio Cloud Suite CRM & ERP & ECM.
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Pay per Use: You pay what you get!
Pay what you get.
Demand-actuated adjustment of licenses on daily basis.
No investments but predictable monthly expenses.
No hidden costs or expensive surprises.
IT becomes a predictable and variable expense
Fig. 14 https://www.scopevisio.com/preise
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Solution: Cloud Business Software Integrated business processes: That’s how Scopevisio thinks
Fig. 13 Business process oriented cloud business software
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Competitiveness: MEs Corporations
Thank you!