Managing Stakeholders: The Art of Managing Up, Down, and Across#11NTCStakeholders
Aaron CrosmanDan GomesLin HundtUrsula GrossSadie Honey, Moderator
Aaron Crosman
Web Director for the American Friends Service Committee
Making new mistakes since 2002.
Aaron’s TipsGive decision makers clear decisions to make.
Keep non-decision makers out of decision making mode.
Dan Gomes• Director of Technology at Bay Area Video
Coalition (BAVC) - pronounced “bay-vac”• Over decade of international corporate
consultancy• Consulted and worked for media-arts non-
profits for past decade.
The Oldest Message
Why’s it so hard?Often the reason why the way you’re trying to do
it won’t work is because it can’t.
Lin HundtDirector of CyberinfrastructureSociety for Advancement of Chicanos & native Americans in Science (SACNAS)
Set Expectations about Your Role
Photo by yasmapaz & ace heart: http://www.flickr.com/photos/yasmapaz/121383442/
Photo by fakelvis / Lloyd Morgan: http://www.flickr.com/photos/lloydm/391392106/
Use Many Forms ofCommunication
Ursula GrossDirector of Web CommunicationsAssociation of Governing Boards of Universities and Colleges
Before making any decisions, decide which decisions matter
Prepare Examples from Aspiration Sites
Photo by By féileacán / Philip Milne: http://www.flickr.com/photos/pamilne/4695845953/
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