<presentation/>
<presenter>Matt Turner</presenter><title>Chief Technologist, Media Solutions</title>
Slide 2 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
<MLUGL><intro/><talk>
<bit>Mission Impossible</bit><story>Wiley</story><story>Springer</story><story>Mitchell1</story>
<bit>Search and Semantics<bit><demo>Old Skool</demo>
</talk></MLUGL>
Slide 3 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Mission(s) Impossible
Slide 4 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
<story>http://www.marklogic.com/resources/slides-gearing-up-for-the-content-factory-to-quickly-create-innovate-and-monetize/</story>
Slide 5 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 6 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 7 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 8 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 9 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 10 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 11 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
<story>http://www.marklogic.com/resources/betting-the-company-how-springer-successfully-insourced-its-flagship-content-platform/</story>
Slide 12 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 13 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 14 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 15 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 16 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 17 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 18 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 19 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 20 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 21 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 22 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 23 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 24 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 25 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 26 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 27 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 28 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 29 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 30 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 31 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
<story>http://www.marklogic.com/resources/the-journey-from-print-to-online/</story>
Slide 32 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 33 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
65 OEM Auto and Part Manufacturers
Data on every modern car sold in US Repair Diagnostics Maintenance Technical Service Bulletins
(TSBs) Wiring Estimator
Mitchell1: Data
Slide 34 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 35 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 36 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Mitchell1: Data Then, Data Now
Slide 37 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Mitchell1: Data Then, Data Now
Slide 38 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Mitchell1: Data Then, Data Now
Slide 39 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Mitchell1: Market Reactionhttps://www.youtube.com/watch?v=IfM8v-8NY_4&list=UUIOYnh6LBFooV_YxlPVPLvA&index=36
Slide 40 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Search . . . and Semantics
Slide 41 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
One Question . . .
Slide 42 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Who’s Smarter?
VS
Slide 43 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Do domestic dogs interpret pointing as a command? Animal Cognition (2012): 1-12 , November 09, 2012By Scheider, Linda; Kaminski, Juliane; Call, Josep; Tomasello, Michael
Slide 44 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
What if . . .
Slide 45 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
HOW?
SEMANTICS!
Slide 46 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
The Basic Idea
Get some triples . . . if you haven’t already
• Grabbed DBPedia• Dumped in Linked Data Consortium• Loaded Lehigh• and NYT’s open data
You are behind!
But what if you could add in documents?
Slide 47 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Rich MarkLogic Applications .. Made Richer
Slide 48 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Rich MarkLogic Applications .. Made Richer
Name: John SmithAffiliation: IBMTimezone: PSTCommitter: Hadoop
Slide 49 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Semantics Architecture
TRIPLE
XQY XSLT SQL SPARQL
GRAPHSPARQL
Slide 50 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Triple Index
• 3 triple orders• Cached for performance• Works seamlessly with other indexes• Security• 350 bytes per triple on disk• 1 billion+ triples per host
TRIPLE
Slide 51 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
SPARQL
• Executed using the triple index• SPARQL 1.0• Cost-based optimization• Join ordering and algorithms• More in the lightning talks
select * where { ?person :birth-place ?place; :first-name “John”}
SPARQL
Slide 52 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Demo
Slide 53 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Slide 54 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Old Skool
- Quickie Framework- Circa 2006ish- HTML tables -> 1997 style- ‘action’ controller- <query/> state -> from the query string
- No sessions- No CSS- No Javascript- No Adaptive Design- No Facets?
Slide 55 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Search
Slide 56 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Facets!
Slide 57 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Semantics
Slide 58 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Just Semantics?
Slide 59 Copyright © 2013 MarkLogic® Corporation. All rights reserved.
Thank You!