Company core values foster greater clarity and integrity as a whole. They support us in making decisions that are in alignment with what is fundamentally most important to our being, to our purpose – the “why we are here”.
Title
Core Values
Taking stock – what are we doing, and how are we doing it?
Are we moving forward and growing effectively?
Where are we falling short?
Who are we, and for what do we stand?
Where it all began and why
Core company values foster greater clarity and integrity as a whole. They support us in making decisions that are in alignment with what is fundamentally most important to our being, to our purpose – the “why we are here”.
There is great power in standing in one’s fundamental truth, in being wholly authentic, with integrity.
Why core values are important?
Non-negotiable
Limited by time, space
Strategies
They do not change in response to condition
What core values are NOT
Research
Executive presentation and discussion
Assembling a team of six company representatives
Team meetings, processing, hashing and mashing meanings and language
Company survey
More team meetings, processing, and creative collaboration
50+ hours
Our process
1. They began as a collection of words
2.Which became a statement
3.Which evolved into a tag line
Our core values
Passion | commitment | inspiration | excitement:
We do what we love and we make cool s#!+
Make Cool S#!+
We get excited about working hard and having fun.
Work n’ whistle
Spirited | playful | fun | quirky | deviant | we have scooters:
We roll up our sleeves, get in the ring and get it done.
Get it done
Scrappy | adept | agile | flexible | resourceful | courageous | tenacious | innovative | fearless
We build trust through total accountability.
Own It
Trust | integrity | truthful | accountable | aware:
We genuinely care about our customers and each other. We love sharing our good. Share the Love
Helpful | giving | heartfelt care | family | community | belonging to something bigger:
We believe in our infinite potential.
Don’t Stop
Unlimited possibilities | abundance | freedom | innate abilities | expansiveness | faith: