The Ultimate Guide to Branding via Social Media
*Networking 2.0
@JoselinMane #MediaBootCamp13
*Agenda
*Background
*Formula
*Foundation
*Fundamentals
*Follow up
@JoselinMane #MediaBootCamp13
*Background: Media w/o PR
Firm
*Website
*Radio
*TV
*Ad
@JoselinMane #MediaBootCamp13
*Who am I
Control 1st 300 entries of my name on Google
*Formula
1. Passion
2. Plan
3. Presence
4. Persistence
1. People
2. Preparation
3. Polish
4. Perception
@JoselinMane #MediaBootCamp13
*What are you
Passionate about?
*Passion
*What do you love?
*Personally
*Professionally
@JoselinMane #MediaBootCamp13
*Plan
*Where are you now?
*Where do you want to go?
*Develop plan for difference
*Personal/Business/Professional
*Marketing
* Social Media
@JoselinMane #MediaBootCamp13
Are you ready?
*What Is Social Media?
* Social Media Tools Are Just That…… Tools
*Mostly Communication &
Sharing
*Social Media isn’t New Media
It’s NOW Media
*Foundation
*Presence
*Persistence
@JoselinMane #MediaBootCamp13
*Presence
1. Desired Username (up to 11 letters and numbers)
2. Desired Password (6‐10 1 uppercase, 1 lowercase, 1 number)
3. DOB
4. City, Zip Code
5. Photo 250x250 Pixels (300x100 Banner)
6. Media / Press Kit
7. Bio (Short 160 Char/ Mid 2 p / Long 1 pg)
@JoselinMane #MediaBootCamp13
*Presence
@JoselinMane #MediaBootCamp13
*Presence
Your Real-time Online News Monitor
Finally a solution for simplifying email
Your Online News Aggregator
@JoselinMane #MediaBootCamp13
*Presence
Fantastic 4
@JoselinMane #MediaBootCamp13
*
Individual
Brand/Organization
*Presence*
@JoselinMane #MediaBootCamp13
*Presence
* Individual
@JoselinMane #MediaBootCamp13
*Presence
* Brand / Organization
@JoselinMane #MediaBootCamp13
Logo (250x250
pixels) Bio
WebsiteLink
Profile Links (Sidebar)
Branding
* Social Media Goal
*Social Media is…
Your
Blog
*Benefits
Control 1st 300 entries of my name on Google
*Presence
* Website Press / Media Kit
@JoselinMane #MediaBootCamp13
*Presence
@JoselinMane #MediaBootCamp13
Blisscontrol.com
*Presence
@JoselinMane #MediaBootCamp13
12
Blisscontrol.com
*Presence
13
@JoselinMane #MediaBootCamp13
Blisscontrol.com
*Persistence
Your Real-time Online News Monitor Finally a solution for simplifying email
Your Online News Aggregator
@JoselinMane #MediaBootCamp13
*Persistence
Help A Reporter Out
@JoselinMane #MediaBootCamp13
*Persistence
Buffer App
@JoselinMane #MediaBootCamp13
*FUNdamentals
*People
*Preparation
@JoselinMane #MediaBootCamp13
*FUNdamentals
Networking 2.0
@JoselinMane #MediaBootCamp13
*Follow up
*Polish
*Perception
@JoselinMane #MediaBootCamp13
*Follow up
@JoselinMane #MediaBootCamp13
*Follow up
@JoselinMane #MediaBootCamp13
*Services
*Social Media Optimization
*Social Media Quickstarts
*Marketing Audits
* Individual Coaching (online branding)
*½ & Full day Group Training
*Event Planning & Promotions
@JoselinMane
617.615.6263
Special Rate : MediaBootCamp 2013