Media Kit singapore edition
the exclusive publication of Marina Bay sands®, read by the region’s most affluent, influential and high-spending consumers
the luxury lifestyle magazine
Circulation: 30,000 copies per issue
total visitors to lvsC properties 106.4 million per year
total visitors to MariNa Bay saNDs 39 million per year
reaDersHip
270,600per QUarter
Marina Bay Sands rooms & suites, VIP lounges, Celebrity Chef Restaurants, Club55®, The Shoppes at Marina Bay Sands®
50%
Marina Bay Sands loyalty clubs
20%Islandwide Distribution
(Airport lounges, cruise lounges, country
clubs, banks, medical centres, hair salons and
spas, associations, car showrooms, F&B outlets,
limousines)
30%
a contemporary magazine featuring contributions from the world’s f inest writers, photographers and designers, saNDsstyle is the luxury lifestyle magazine of las vegas sands Corp., the leading global developer of world-class integrated luxury hotel resorts including Marina Bay sands. it was also awarded the Mercury excellence award (Gold) in 2013/14 and Media publishers association of singapore award in 2014/15.
targeted at discerning readers who cultivate and enjoy a sophisticated lifestyle, each issue offers the exposure and marketing precision that your business needs. leverage on our wide distribution network to reach your privileged customers.
for the distinguished reader
insider’s view
scene explores the latest happenings and the hottest events. With gala premieres, fashion fêtes and celebrity appearances, scene showcases the glamour and excitement of the iconic property.
the sweet and the savoury
Discover the good life with premium cuisines, classic vintages, luxury products and a range of extravagant indulgences in savour. Feast on Celebrity Chef interviews, fine dining experiences and lifestyle features on watches and jewellery.
the spice of life
a window into the lives, hearts and styles of celebrities, life features the sensational and ever-changing world of the entertainment industry, providing a complete lifestyle experience.
redefining luxury
exploring the worlds of fashion and beauty both on the runway and in the retail shops, with authoritative reports on seasonal trends, the style section reaches smart, savvy and stylish men and women.
Highest spending Categories
Fashion & Accessories, Watches & Jewellery
source: saNDsstyle readership survey
facts at a glanceREADERSHIP PROFILE
54% Male
46%Female
12% Below 25
8% Above 60
34%26 – 35
MeDiaN aGe 34
24%36 – 45
24%46 – 59
65%SINGAPORE
8%Malaysia
6%Australia
9%China
5%Indonesia
2%Japan
4%Europe
1%Canada
COUNTRY OF RESIDENCE
ISLANDwIDE DISTRIbUTION
OCCUPATION
AVERAGE INCOME
average annual Household income
S$223,600
37%Management
14%Business Owners
6%Executives
20%Others
23%Professionals
BAnKS
ASSoCiATionS & EmBASSY
HAiR SAlonS &
SPAS
AiRPoRT loUnGES
limo TAxiS & UBER
lUxURY CondoS &
oTHERSCRUiSE
loUnGES
CoUnTRY ClUBS
F&B oUTlETS
CAR SHoWRoomS
mEdiCAl CEnTRES
the Luxury Magazine of the Marina Bay sands®
2016/2017 Quarterly Publication Dates
summer issue 2016
Ad Close: April 25Material Due: April 27
Publication: June 1
autumn issue 2016
Ad Close: August 1Material Due: August 3
Publication: Sept 1
Winter issue 2016
Ad Close: October 25Material Due: October 27Publication: December 1
spring issue 2017
Ad Close: January 28Material Due: February 1
Publication: March 1
Dates are subject to change. Please check with your account representative at time of booking.
MATERIALS CONTACTANN CHANTel: +852 2859 4359Email: [email protected]
EDIPRESSE MEDIA HONG KONG LIMITED6/F Guardian House, 32 Oi Kwan RoadWanchai, Hong KongTel: +852 2859 4396 Fax: +852 2858 2671
STORAGE DEVICESCD/DVD Rom
• ViaAdstream (For inquiries, please contact Ardit Llazani at [email protected] or +852 2510-9989)
• ViaDropBox (Upload to http://adupload.edipressemedia.com then input “Recipient email address” or choose “Hong Kong Traffic team”)
• OnDisk
• ViaEmail (each PDF file should not exceed 10MB)
SIzE (w x H) TRIM (mm) bLEED (mm) TYPE AREA (mm)Full Page 230 x 277 236 x 283 210 x 257
Double Page 460 x 277 466 x 283 210 x 257Spread for each page
*Bleed size: Additional 3mm from each side
PERFECT bOUND GUTTER SPREAD SAFETY ALLOwANCETo ensure legibility of graphics and text on the gutter edge of a double-page spread advertisement, please ensure a margin on each page of 5mm – 6mm between the text and the bleed edge of the page. Refer to Recommended Gutter Safety Allowance below.
POSITION RECOMMENDED GUTTER SAFETY ALLOwANCEIFC – Page 1 6mm + 6mmROP 5mm + 5mm
DEADLINESbooking 6 weeks preceding the month of publication
Cancellation No cancellation accepted after 6 weeks preceding the month of publication.
Bookings for f ixed and prime position advertisements are non-cancellable.
Material 4 weeks before publication date
MATERIALSPDF file preferred
Colour : all colours and images must be CMYK
Fonts : all fonts must be embedded
Resolution : all colour and grey scale image not less than 300dpi, and bitmap minimum 1,200dpi
Screen line : 175lpi per sq. inch
Colour proof : acceptable digital colour proof (i.e. Epson) made by ISO 39L standard and must be made from actual supplied digital f ile
* We also accept Adobe Photoshop, Indesign and Illustrator (Macintosh) with all fonts and images submitted
advertising details
SALES CONTACT
Claira LooAdvertising Sales DirectorTel: +65 6595 0272Mobile: +65 9682 8775Fax: +65 6323 [email protected]
Kellyn LeeClient Service DirectorTel: +65 6595 0276Mobile: +65 8282 2638 Fax: +65 6323 [email protected]
Terms and Conditions available upon request
ADVERTISINC RATES 2016 (SGD) FOUR COLOUR 1X 4XFull page 11,500 9,200Double page Spread 22,000 18,000
SPECIFIED POSITIONS Inside Front Cover Spread 32,000 25,600Outside Back Cover 29,000 23,200Inside Back Cover 16,550 13,500Reversed Gatefold 47,550 40,4501st Ad Facing TOC 15,500 12,4002nd Ad Facing TOC 14,300 11,4003rd Ad Facing TOC 13,000 10,4004th Ad Facing TOC 12,700 10,1505th Ad Facing TOC 12,500 10,0006th Ad Facing TOC 12,200 9,750Facing Masthead 12,000 9,650 Facing President’s Letter 11,800 9,600Facing Contributors 11,800 9,6002nd DPS 29,800 24,2503rd DPS 28,150 22,9004th DPS 26,500 21,6005th DPS 24,850 20,2506th DPS 23,600 19,2007th -11th DPS 22,400 18,250
Advertorial: Additional S$1,000 per page