SAYING NOit’s part of our job
Simon Doggett
NINE AND A HALF VERY BAD THINGS
that will probably happen if you keep saying OK
ABOUT MEhello.
UX PEOPLE ARE NICEaren’t we just?
WE CAN FIND IT HARDto say no
1. PROJECT SCOPEor the lack of it
2. TAKING ON TOO MUCHfront and back
3. DEFINITIONthe future is... petrifying
4. OWNERSHIP“who actually knows the strategy, then?”
5. USER RESEARCHwho is it for?
6. METHODOLOGIESwith Capital Letters and Big Promises
7. UPSETTING PEOPLEsocial media murder
8. THE DEVIL IS IN THE DATESand deadlines.
9. MANAGEMENTyou’re the expert
LOVE YOUR TESTERSor you’ll be doing it
RESPECT YOUR OWN BRANDbecause otherwise nobody else will
PLAN FOR THE WORSTit just might happen
THANK YOU
@simondoggett
bloggett.com
my CV: http://icanhaz.com/uxjobpls
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