8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 1/21
Sembian BalasubramanianUser Experience & Training Project Manager
Experience Summary
With a Masters Degree in Visual Communication Design and certified professional in Adobe Creative Suite
Products, I have more than 13 years of overall professional experience in developing, managing and deliveringtraining and web user experiences content to a varied audience
I am PMP certified with good standing and more than 9 Years of project management experience handling bothWeb and eLearning.
Experience in managing projects and teams and involved in developing eLearning multimedia content andWeb and mobile usability with valuable experience working with international clients like.
GlaxoSmithKline, USA
Northwest Airlines Inc. USA
Cognizant Technology Solutions, USA
United Health Group, USA Ameriprise Financials, USA
Ford Motor Company, Japan ElementK, USA
MetLife Insurance, USA Citibank,USA GM Supply Power Training, USA Autodesk, USA
Pentamedia, INDIA
Neilson Media Research, USA
Page 1 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 2/21
American Express, USA
Providian, USA
As part of my roles and responsibilities,
Gathering detailed end-user product requirements with primary focus on workplace tasks, usability metrics,feature and function set details
Managing teams and projects both at domestic and offshore and responsible for project tracking, monitoringdelivery, implementation and productivity of Training development team and identifying specific knowledge andskill gaps
Developed creative courseware and training specializing in designing and developing training interactionsinteractive simulations, games and eLearning content shells with LMS communication standards.
Interaction design applying cognitive principles to learnability, utility, efficiency, memorability, errors, andsatisfaction; interface function partitioning; minimal-control-types approach; design for localization; papeprototype function and usability exploration; heuristic reviews and walk-throughs.
Established and maintained metrics for evaluating the effectiveness of all training & development programsand generating status reports and presenting the same to Managers and Business partners communicatingProject status, Project plan, Resource Status and Defect Analysis for projects.
Maintain a Learning Management System for the scheduling, tracking, and delivery of all internal and externatraining programs
Created test plan and test strategy and executed test cases/reports for Integration and system testing fortraining content.
Establish and maintain project performance metrics for evaluating the effectiveness of all training programsensure that training initiatives comply with all regulatory requirements, and are in alignment with overalbusiness goals and strategies
Working closely with instructional designers and other courseware development team members to design andcreate e-learning content.
Working with software development team to design and create Flash-based software Application Componentsfor embedding in Enterprise applications.
Develop rapid prototypes using Flash to demonstrate the user interface options and usability improvement fortraining content, websites, and web applications.
Page 2 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 3/21
Academic Qualifications
Masters Degree in Fine Arts – M.F.A (Visual Communication and Design), Madras University, INDIA – 2 Years
Bachelors Degree in Science – B.Sc (Visual Communication and Design), Faculty of Engineering ,Madras University, INDIA – 4 Years
DiplomaMasters Diploma in Software Engineering, Aptech Computer Education - 3 Years
Advanced Multimedia Development, Pentafour Software – 3 Months
Advanced Internet Programming, Future Focus InfoTech – 6 Months
Certifications & Awards
PMP ( PMI Credential ) – Project Management Professional, PMI ID - 1282490
Adobe Certified Professional Flash MX 2004 Developer, ID - ADB142163
Adobe Certified Expert in Photoshop CS2, ID - ADB142163EEDO (Outstart) ForceTen- Best Custom Content Award – Contributed towards the developmentof custom simulations
User Experience Seminars
Attended a 3-Day Seminar on The Science and Art of Effective Web Design Conducted By theHuman Factors International.
Actively involved in the EasyFront® Cognizant’s Usability Methodology Event.
Page 3 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 4/21
Page 4 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 5/21
Technical Skills
Operating Systems Windows Vista , Windows XP, NT, 2000, 98, 95, Unix, MAC OS X (10.5)
ProjectManagement
Microsoft Project 2007, Estimation and Scheduling
Learning
ManagementSystems
Plateau 5.8 ( Learning and Admin Functions) , Outstart Forceten LCMS, andLearnwell – LMS
Design Tools –Adobe
Adobe Photoshop CS4 / Extended, Illustrator CS4, Acrobat Professional 9.0,Flash CS4 Professional, Dreamweaver CS4
Web ApplicationDevelopment Tools
Flash CS4/CS3 Professional with Action Script 3.0/ 2.0, Backend Integrationwith ASP and Java, Adobe Flex 3 & Actionscript 3.0 RIA and ComponentDevelopment, Adobe AIR Application development
Video Production Sorenson Squeeze 5 Video Conversion and Delivery, Adobe Premiere ProCS4, Adobe Encore CS4, Adobe After Effects CS4, Custom Video Player Development in Flash.
Programming
MethodologiesObject Oriented Programming, Object Oriented Design Patterns ( MVC )
Languages Action Script 2.0 / 3.0 with Database Interactions, JavaScript, VBScript
Databases Microsoft Access, SQL Server.
3D Tools Autodesk 3d Studio Max Modelling
Tools and Utilities Microsoft Visio 2007 and Adobe Director MX Authoring, Microsoft Office 2007with Advanced Reporting Skills.
Rapid eLearningDevelopment Tools
Adobe Captivate 4 with Advanced Flash Widget Programming, Articulate2009, Advanced Skinning
Page 5 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 6/21
Collaboration Tools WebEx, Microsoft Live Meeting, Adobe Acrobat Connect Pro.
Page 6 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 7/21
Work Experience
Project Manager – Web Design & eLearning DevelopmentGlaxoSmithKline, USA February 2009 to Till Date
Assistant Project Manager – Web Design & eLearning DevelopmentDelta / Northwest Airlines Inc, USA June 2004 to Feb 2009 (4 Years and 9 Months)
Cognizant Technology Solutions www.cognizant.comJuly2002 to Till Date (7 Years and 2 Months)
Project Coordinator - Usability and Training DevelopmentElementK - Satyam Infoway Pvt. Ltd. Oct 2001 - June 2002 (9 Months)
Senior Usability SpecialistKumaran Systems Pvt. Ltd.
Jul 2000 - Sep 2001 (1 Year and 3 Months)
Web Designer / Flash Designer Goldwire Communications Pvt. Ltd.
www.goldwire.comJan 2000 - June 2000 (6 Months)
Multimedia Developer Pentafour Softwares Pvt Ltd.Nov 1998 - Dec 1999 (1 Year and 2 months)
Web Designer / Developer Future Focus InfoTech Pvt. Ltd
www.focusinfotech.comNov 1997 - Oct 1998 (1 Year)
Senior Faculty / Course Coordinator
Pitmans ComputechAug 1996 - Oct 1997 (1 Year and 2 Months)
Detailed Project Experience
Page 7 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 8/21
Project manager – Cognizant Technology Solutions, USA – GlaxoSmithKline
Duration Feb 2009 to Till Date
Technology Microsoft Project 2007 / Visio 2007 / Adobe Photoshop CS4, Flash CS4,Dreamweaver CS4, Captivate 4, Aritculate studio
Role Project Manager leading the content remediation project :
o Stakeholder Analysis including consolidating and balancing therequirements.
o Gathering and understanding interface design & project requirements.
o Prepare and develop branding strategy for the eLearning Multimedia /web design.
o Creating Work breakdown structure and estimating activities
o Creating Network Diagram identifying and Managing project risks
o Leading a Offshore design and development team.
o Mentoring Design Team and preparing training materials.
o Interacting with Stake holders and business managers to gather project
requirements.o Preparing project plan and design documentations
o Create project performance documents for tracking and monitoring the
project and present date to the top management on a weekly basis.
o Study the web application requirements and the target audience.
o Performing Quality Planning and Quality Assurance activities
o Develop multimedia presentations explaining the project processes
Assistant Project Manager / Flash Developer & Visual Designer – Cognizant Technology
Solutions , USA - Northwest Airlines Inc, USATechnology Flash CS3 ,Action Script 2.0 / 3.0, XML with J2EE, ASP Integration, Developing AICC
Compliant Multimedia Content and Applications for Plateau 5.8 -Learning ManagementServer, Photoshop CS2, Illustrator CS2 , Dreamweaver MX / 2004
Page 8 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 9/21
Role
o Work Assignments, Quality Deliveries, Organizational Audits and Coordination
among the peers and between onsite and offshore.
o Client Interaction and requirement gathering with extensive communication withInstructional designers and Subject matter Experts..
o Analyze, Estimate and propose solutions to various business and technical
needs.
o
Requirement Analysis and Estimation of eLearning Simulations and Rich InternetApplication
o Actively Managed Projects in coordinating Offshore Team of 2 to 7 Members and
responsible for Deliverable and Quality of all the Projects.
o Managed a Media Development Project for COMPASS delivering more than
1000 Graphics in a Period of just 3 Months and was responsible for the Qualitycompletion of the project.
o Generated and presented status reports communicating project status, resource
status and defect analysis and Project Learning’s.
o Presented to the entire eLearning team during Monthly creative meetings on the
project success factors and project features and Learning’s
o Created a re-usable Actionscript based Flash Application Framework using MVCand Object Oriented Design.
o Developed a MVC Based Flash Content shell named Foo 2 using Actionscript
framework and currently 250+ courses are deployed in the content shell.
o Created and designed user Interface for a Flash Based Real time Service
Oriented J2EE Application.
o Created and maintained Assessment Engine Shell for NWA Pilot group in Flash
CS3 / AS2.0 and Integrating with ASP / SQL Server Database / LearningManagement Server ( Plateau 5.8) for tracking Pilots progress of various fleetsof northwest Airlines
o
Creating a Code Zero Web Based Interactive Game for Mac/PC Based Systemsfor the Pilots to Experience Turbulence with various levels of Interaction and wasresponsible in design. Managed & Development and Implementation of theGame.
o Creating Technical Simulations with Smart Graphics developed in Flash and
Creating Custom Components in Flash.
o Design and Develop Creative Multimedia Learning Objects for Several Trainingdomain groups and AICC, SCORM 2004, SCORM 1.2 Complaints.
o Create GUI and branding for the Interactive Learning content.
o Developed more than 55 different 3D Flash Interactions for In-flight Aircraft Door
Emergency Operations.
o Developed Embedded Dynamic Interactive Flash Components and implementedan efficient workflow for better eLearning content development model.
o Creating Event Brochures using Indesign CS3 and acrobat Professional
Received written appreciation from the client for the Design and Developmentof Interactive learning content and managing the Offshore resources
Page 9 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 10/21
Element K – Sify Elearning
Duration Oct 2001 to June 2002
Technology Director 7.2, Photoshop 6, Dreamweaver 4, Flash MX
Role Managed & Developed Online courses for ElementK.com
o Gathering Requirements and Course assets from Elementk.com
o Analyze and discuss the project plan and effort estimations
o Prepare design document and project plan.
o Manage a team of 6 to 10 Multimedia resources
o Develop actual courseware simulations and other standard ElementK
learning objects
o Creating Application training for products.
o Develop and test Special courses with 508 Specifications and elementQuality standards.
o Integrating the courseware with ElementK Standard tools and techniques.
o Uploading the courseware to ElementK Server for QA and productions
o Constant communication and status updates given to ElementK
Development Team, USA
Received written appreciation from ElementK for the Design andDevelopment of Courseware on a given time frame and deliveringerror Free courses to ElementK.com
Port Of Entry Management System (POEMS) – Ford Motor Company, Japan
Page 10 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 11/21
Duration June 2003– April 2004
Technology Flash MX 2004 Professional with Action Scripting 2.0, XML, J2EE, EVC++, PhotoshopCS, Illustrator CS , Dreamweaver MX / 2004
Role Designed and deployed a Web application for POEMS.
Study the web application requirement
o Evaluating design decisions
o Create Rapid Prototypes of the Web Application Interface
o Choosing Appropriate Typefaces for the Application
o Create GUI for the web application.
o Create illustrations of models for web application.
o Prepare Web Style Guide for the Application
o Developed Flash Animations.
o Developed Embedded Dynamic Interactive Flash Components compatible for Desktop PC and Mobile Devices.
o Developed Application Components for the Pocket PC Device and Integrated
with EVC++ Application for Bi-directional Communication between EVC++ andFlash Applications.
o Publish on a Web Server.
o Managed a Team of 3 Members
o Monitoring and reporting project status to Team Leads.
o Creating Training for the Web Application using
Page 11 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 12/21
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 13/21
Yardelligent – Yard Management System
Duration April 2003 to June 2003
Technology Photoshop CS, Flash MX / 2004, Dreamweaver MX / 2004
Page 13 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 14/21
Role Flash designer/ developer responsible for:
o Gathering and understanding interface design requirements.
o Prepare and develop branding strategy for the web application / design.
o Preparing project plan and design documentations
o Design the logo for yardelligent product
o Study the web application requirements and the target audience.
o Create GUI for the web page
o Explore new features of flash and develop prototypes for the
application modules for the yardelligent application
o Develop multimedia presentation for promoting the yardelligent product
Page 14 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 15/21
Page 15 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 16/21
AutoDesk - AutoCAD 2004 LT Updates Learning Application
Duration April 2003 to May 2003
Technology Photoshop 7, Illustrator 10
Project AutoDesk Phase II – AutoCAD 2004 LT Updates Learning Application is an E-Learning Module that was developed in Evolution.
Page 16 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 17/21
Role Responsible for designing media elements for an online course.
o Study the learning content requirement.
o Visualize graphics for learning content.
o Convert storyboards into interactive multimedia presentations.
o Developed flash animations.
o Prepare web style guide.
o Developed embedded interactive flash simulations.
Page 17 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 18/21
Page 18 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 19/21
GM – Supply power Training Application
Duration October 2002 to December 2002
Technology Flash MX, Photoshop 7.0, Illustrator 10, Dreamweaver MX
ProjectAbstract
GM – SupplyPower Training is an E-Learning Initiative for the GMSupplyPower Training Application
Role Responsible for designing the user interface for the web-based course anddeveloping media elements for the course.
The activities in the project were as follows:
o Study the interface and graphics requirement
o Create navigation architecture and design learning application site map
o Create GUI for the learning application.
o Creating icons for navigation to suite the GUI Design
o Prepare Web Style Guide
o Convert Designed GUI in to HTML
o Visualize and create graphics for learning contento Convert storyboards into graphics elements.
o Developed flash animations
Providian - Credit Protection Automation
Duration February 2003 to March 2003
Technology Photoshop 7, Illustrator 10, Dreamweaver MX
ProjectAbstract
CPA – Credit Protection Automation is a tool developed under Java Platformfor keeping track of the Credit history of the Customers
Page 19 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 20/21
Role Independently designed and published a Web application for Credit ProtectionAutomation. Rich graphics was used in the home page:
o Study the web application requirement.
o Create GUI for the web application.
o Create GUI and prepare web style guide.
o Created several icons for toolbars aiding easy navigation.
o Convert designed GUI in to html.
Page 20 of 21 Dated: 16 September 2011
8/4/2019 Sembian Web Profile(1)
http://slidepdf.com/reader/full/sembian-web-profile1 21/21
Institutional Financial Management GIC Pricing/Quoting system for MetLife
Duration January 2003 to February 2003
Technology Photoshop 7, Illustrator 10, Dreamweaver MX
Role Independently designed the interface for Web application for InstitutionalFinancial Management GIC Pricing/Quoting system. Activities included:
o Study the web application requirement
o Create GUI for the web application.
o Create GUI and prepare web style guide
o Created several icons
o Convert designed GUI in to HTML
MetLife LE$$ - Coms.com
Duration June 2002 to November 2002
Technology Flash 5, Photoshop 6, Illustrator 10, Dreamweaver 4
ProjectAbstract
MetLife LE$$ - Coms.com (Online Compliance Management System) is a ITConsolidation Project done for MetLife
Role Independently designed the interface for MetLife LE$$ - Coms.com.
o Gathering user inputs using surveys and personnel interviews.
o Requirement Gathering from the Application Development Team andcommunicating the same with the design Team.
o Analyze and study the web application requirement.
o Prepare design document and project plan.
o Create graphical logo for the application.
o Create navigational schemes and user flows.
o Create GUI for the web application.
o Vitalizing the visual message using color schemes.
o Creating icons for navigation to suite the GUI design.
o Prepare web style guide.
o Convert designed GUI in to html.
Received appreciation from the client for the Design and Development of
Coms.Com Logo and the User Interface Design and Navigation Design.
Page 21 of 21 Dated: 16 September 2011