ShaveCode O n l i n e C a m p a i g n
1 ShaveCode @Pyramids marketing
ShaveCode @Pyramids marketing
2
Targeted
Interactive Cheap
ShaveCode Webpage
Branded Page Shaving
ShaveCode
Groups
Selected
Target
Segment
Branded Channel
Upload vids We
Them
You
Like, share
#ShaveCode
#shaving
#MenShave
ReTweet
Promote
Comment, feed back , share , like, word of mouth…etc
Main Content
• ShaveCode SKU’s • Skin Type, the perfect choice for u
• Skin Problem
• How to shave With ShaveCode
Application
1. Answer this Qs,
2. know you skin type,
3. the perfect ShaveCode
Choice
Webpage
Mobile Apps
Online Campaign
• YallaKora
• Filgoal
• Masrawy
• Ad-Sense
Objective “Promote Facebook and
twitter page” Summer Campaign
IPhone
BlackBerry
Android
Why Apps ?
ShaveCode SKU’s How to shave With ShaveCode
Skin Type,
And a simple shaving game
Online
Link
Social Media
+ ShaveCode
webpage
+ consumer
Content
ShaveCode @Pyramids marketing
1. Website 2. channels
Branding
3. Social Media
Management 4. Online ads
Content
ShaveCode @Pyramids marketing
4
1. Website 2. channels
Branding
3. Social Media
Management 4. Online ads
Main Content
• ShaveCode SKU’s • Skin Type, the perfect
choice for u
• Skin Problem
• How to shave With
ShaveCode
Ref: http://www.shave.com
Content
ShaveCode @Pyramids marketing
5
1. Website 2. channels
Branding
3. Social Media
Management 4. Online ads
Main Content
• ShaveCode SKU’s • Skin Type, the perfect
choice for u
• Skin Problem
• How to shave With
ShaveCode
Ref: http://www.shave.com
Develop pages identity
Ref: http://www.youtube.com/user/MysteryGuitarMan
http://twitter.com/#!/MysteryGuitarM
Content
ShaveCode @Pyramids marketing
6
1. Website 2. channels
Branding
3. Social Media
Management 4. Online ads
Main Content
• ShaveCode SKU’s • Skin Type, the perfect
choice for u
• Skin Problem
• How to shave With
ShaveCode
Ref: http://www.shave.com
Develop pages identity
Ref: http://www.youtube.com/user/MysteryGuitarMan
http://twitter.com/#!/MysteryGuitarM
Get Creative
• Polls
• Games
• Know how
• New information
• Daily story
Content
ShaveCode @Pyramids marketing
7
1. Website 2. channels
Branding
3. Social Media
Management 4. Online ads
Main Content
• ShaveCode SKU’s • Skin Type, the perfect
choice for u
• Skin Problem
• How to shave With
ShaveCode
Ref: http://www.shave.com
Develop pages identity
Ref: http://www.youtube.com/user/MysteryGuitarMan
http://twitter.com/#!/MysteryGuitarM
Get Creative
• Polls
• Games
• Know how
• New information
• Daily story
ShaveCode @Pyramids marketing
8
1. Website 2. channels
Branding
3. Social Media
Management 4. Online ads
Main Content
• ShaveCode SKU’s • Skin Type, the perfect
choice for u
• Skin Problem
• How to shave With
ShaveCode
Ref: http://www.shave.com
Develop pages identity
Ref: http://www.youtube.com/user/MysteryGuitarMan
http://twitter.com/#!/MysteryGuitarM
Get Creative
• Polls
• Games
• Know how
• New information
• Daily story
ShaveCode @Pyramids marketing
9
1. Website 2. channels
Branding
3. Social Media
Management 4. Online ads
Main Content
• ShaveCode SKU’s • Skin Type, the perfect
choice for u
• Skin Problem
• How to shave With
ShaveCode
Ref: http://www.shave.com
Develop pages identity
Ref: http://www.youtube.com/user/MysteryGuitarMan
http://twitter.com/#!/MysteryGuitarM
Get Creative
• Polls
• Games
• Know how
• New information
• Daily story
Horizon
Sarmady Sarmady Yasser El-
Harery
Thanks @Pyramids marketing
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