ShaveCode O n l i n e C a m p a i g n

1 ShaveCode @Pyramids marketing

ShaveCode @Pyramids marketing

2

Targeted

Interactive Cheap

ShaveCode Webpage

Branded Page Shaving

ShaveCode

Groups

Selected

Target

Segment

Branded Channel

Upload vids We

Them

You

Like, share

#ShaveCode

#shaving

#MenShave

ReTweet

Promote

Comment, feed back , share , like, word of mouth…etc

Main Content

• ShaveCode SKU’s • Skin Type, the perfect choice for u

• Skin Problem

• How to shave With ShaveCode

Application

1. Answer this Qs,

2. know you skin type,

3. the perfect ShaveCode

Choice

Webpage

Mobile Apps

Online Campaign

• YallaKora

• Filgoal

• Masrawy

• Facebook

• Ad-Sense

Objective “Promote Facebook and

twitter page” Summer Campaign

IPhone

BlackBerry

Android

Why Apps ?

ShaveCode SKU’s How to shave With ShaveCode

Skin Type,

And a simple shaving game

Online

Link

Social Media

+ ShaveCode

webpage

+ consumer

Content

ShaveCode @Pyramids marketing

1. Website 2. channels

Branding

3. Social Media

Management 4. Online ads

Content

ShaveCode @Pyramids marketing

4

1. Website 2. channels

Branding

3. Social Media

Management 4. Online ads

Main Content

• ShaveCode SKU’s • Skin Type, the perfect

choice for u

• Skin Problem

• How to shave With

ShaveCode

Ref: http://www.shave.com

Content

ShaveCode @Pyramids marketing

5

1. Website 2. channels

Branding

3. Social Media

Management 4. Online ads

Main Content

• ShaveCode SKU’s • Skin Type, the perfect

choice for u

• Skin Problem

• How to shave With

ShaveCode

Ref: http://www.shave.com

Develop pages identity

Ref: http://www.youtube.com/user/MysteryGuitarMan

http://twitter.com/#!/MysteryGuitarM

Content

ShaveCode @Pyramids marketing

6

1. Website 2. channels

Branding

3. Social Media

Management 4. Online ads

Main Content

• ShaveCode SKU’s • Skin Type, the perfect

choice for u

• Skin Problem

• How to shave With

ShaveCode

Ref: http://www.shave.com

Develop pages identity

Ref: http://www.youtube.com/user/MysteryGuitarMan

http://twitter.com/#!/MysteryGuitarM

Get Creative

• Polls

• Games

• Know how

• New information

• Daily story

Content

ShaveCode @Pyramids marketing

7

1. Website 2. channels

Branding

3. Social Media

Management 4. Online ads

Main Content

• ShaveCode SKU’s • Skin Type, the perfect

choice for u

• Skin Problem

• How to shave With

ShaveCode

Ref: http://www.shave.com

Develop pages identity

Ref: http://www.youtube.com/user/MysteryGuitarMan

http://twitter.com/#!/MysteryGuitarM

Get Creative

• Polls

• Games

• Know how

• New information

• Daily story

ShaveCode @Pyramids marketing

8

1. Website 2. channels

Branding

3. Social Media

Management 4. Online ads

Main Content

• ShaveCode SKU’s • Skin Type, the perfect

choice for u

• Skin Problem

• How to shave With

ShaveCode

Ref: http://www.shave.com

Develop pages identity

Ref: http://www.youtube.com/user/MysteryGuitarMan

http://twitter.com/#!/MysteryGuitarM

Get Creative

• Polls

• Games

• Know how

• New information

• Daily story

ShaveCode @Pyramids marketing

9

1. Website 2. channels

Branding

3. Social Media

Management 4. Online ads

Main Content

• ShaveCode SKU’s • Skin Type, the perfect

choice for u

• Skin Problem

• How to shave With

ShaveCode

Ref: http://www.shave.com

Develop pages identity

Ref: http://www.youtube.com/user/MysteryGuitarMan

http://twitter.com/#!/MysteryGuitarM

Get Creative

• Polls

• Games

• Know how

• New information

• Daily story

Horizon

Sarmady Sarmady Yasser El-

Harery

Thanks @Pyramids marketing