Paul Sampson – [email protected] - 07763942290
To maximise the potential of LinkedIn as a great Recruitment
Tool implement the “Four Pillars of Social Recruitment”.
Create a professional brand – develop a strong profile that will
speak to your identified audience, giving them reasons to WANT to
speak to you
Find the right people – define who you need to speak to and then
master “Advanced Searching” to find them
Connect & engage – don’t just try to connect directly; use
recommendations and messaging strategies that will differentiate
you from your competition
Build strong relationships – gain commitment through LinkedIn to
visit/speak directly to your new customer/candidate and build the
relationship
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