About Stefy LineStructureSalesMarketing & AdvertisingOur endorsee artistsQuality Control - Post sale serviceOur warehouseLogistics
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About Stefy Line
Stefy Line was established in 1988 as manufacturer of bags and straps for musical instruments, by the two charter members Stefano Pizzichini and Laura Ercoli who want to create a company for the production of high quality articles, and also take care of musicians and their needs.
Since the beginning we have thought to create a sales network to support the whole work and the aim the company wanted to reach.
In a short time we have succeeded in putting together a number of very well experienced and highly motivated salesmen in order to create a very careful and powerful sales network working all over the country.
The study and the wide knowledge of the market, the deep roots on the territory, the support of our sales network have allowed us to give our customers and musicians as well, a very good service.
5 Stefy LineCOMPANY PROFILE
The main brands distributed by Stefy Line Distribution Network at present are: Hagstrom, Electro Harmonix, Tecamp, Curt Mangan, Carbostick, Hora, Pick Lace and its Stealton guitars and Stefy Line Bags & Straps.
After having tested for many years the strength of this sales network, and to improve the service, we have created for four years the second division of the company:
STEFY LINE DISTRIBUTION NETWORK
whose aim is to increase the range of products by getting important and high quality brands. As a result we can put all our skill and experience at their disposal.
STEFY LINE has about 1.100 customers (shops) all over Italy.
The sales network is made of 11 representatives all around Italy and they are managed by Stefano Pizzichini personally.
Stefy Line bags and straps production is divided as follows: - in Italy with laboratories/workshops which are our partners- in China with factories that we personally choose and follow.
BESIDES THE INTRODUCTION OF THE COMPANY, ITS ORIGINS AND ITS FUTURE PLANS, WE WOULD LIKE TO INTRODUCE HERE THE WHOLE TEAM:
Structure
7 Stefy LineCOMPANY PROFILE
MICHELE VIOLAbags and straps production manager
ORIETTA MARCELLONIsales secretary import-export contacts
MICHELA MOSCHETTONIsales secretary
ANDREA ZACCARIproduct manager, technician, QC of the distributed instruments
MIRCO CIPOLLETTAstoreman instrument shipment
MARCO CALVARIGIORGIA LONGOBARDOGIORGIA MARIANIquality control bags and straps shipment
TERESA TARTABININADIA FONTANELLAprototypes bags and straps samples
STEFANO PIZZICHINIcompany managermarketing and sales manager
LAURA ERCOLIshipment managerorders and logistics
GIACOMO CAMILLETTI “out based” Finance and account manager
MAILA MARINIin-house accountant
Team
Sales secretaries:ORIETTA MARCELLONI and MICHELA MOSCHETTONI
Sales team:11 representatives very well positioned all over the country.
They are able to visit the 1.100 customers/shops several times in a month.
Sales managed by Stefano Pizzichini
WE BELIEVE THAT ADVERTISING AND MARKETING ARE THE LIFE BLOOD OF OUR MARKET.
THIS IMPORTANT AND HARD WORK IS MADE EASIER BY THE DEEP AND GOOD BUSINESS RELATION WE HAVE WITH THE SPECIALIZED MAGAZINES AND THE ENDORSEE MUSICIANS.
Marketing & Advertising
11 Stefy LineCOMPANY PROFILE
Tests of the products issued on the magazines, web site, clinics and demos of our endorsee artists in the shops, promotion of the brands during their professional life, national-international tradeshows.
Marketing campaigns
di Pizzichini Stefano e C. snc
Zona Ind.le Squartabue - 62019 Recanati MC
T 071 7501492 - F 071 7501493
www.stefyline.com
Stefy Line dal 1988 è al servizio della musica.
La funzionalità e il design innovativo
sono le parole guida in ogni nostra scelta.
Stefy Line nasce con lo studio e la produzione di custodie
per strumenti musicali e tracolle per chitarra e basso.
Le tracolle sono realizzate scegliendo
materiali di alta qualità e passando attraverso
le numerose fasi di un’accurata manifattura italiana.
mas
sim
ogat
to.n
et
On specialized magazines, whole pages completely devoted to the brand and its endorsee musician.
Advertising
HERE ARE SOME ARTISTS OF OURSWITH RELATIVE BRAND:
1 2 3 4 5
Hagstrom 1PatSmear
2UmbertoFiorentino
3EnricoSantacatterina
4FabioZeppetella
Tecamp
Our endorsee artists
15 Stefy LineCOMPANY PROFILE
6 7 8 9 10
5FedericoMalaman
6CicoCicognani
7DarioDeidda
8GiorgioSantisi
Curt Mangan
9ChiccoGussoni
10PaoloCosta
Quality Control - Post sale service
QC - Deeply carried out before shipment by Andrea Zaccari, who also studies the new instruments in order to get familiar with them and give customers, correct information.
In case of returns there is an “out-based” service centre “MASTER SERVICE” that deals with the serious defects and repair them. For the less important problems we have been supported by a technician network all around Italy.
Logistics
THE 2 MAIN FORWARDERS WE USE ARE:
BARTOLINI AND TNT
THAT HAVE THEIR OWN BRANCHES ALL OVER ITALY AND THEY ENSURE DELIVERIES WITHIN 24/48 HOURS
All our customers think Stefy Line is a very careful company which is very near their needs.
That’s why they trust us completely and there is a big number of musicians that work around us and buy the products we distribute.