Transcript
Page 1: Strategies for Managing Human Centered Design Projects 

DESIRABLE

POSSIBLE VIABLE

What is desirable from a user perspective?

What is possible from a technology and legal

perspective?

What is viable from an organisational perspective?

Taking a design-led approach prioritizes three key things: 1. Ensures a desirable experience; 2. Optimizes operational efficiency; and 3. Maximizes operational effectiveness.

Why we applied Design?

Page 2: Strategies for Managing Human Centered Design Projects 

Care Community Hub Innovative solution to address barriers in health worker motivation Provides knowledge, learning, motivation and communication tools through mobile technology

Page 3: Strategies for Managing Human Centered Design Projects 

Social Connectivity Family Colleagues Environment (e.g., religion, personal

relationships)

Professional Connectivity • Career development • Environment (e.g.,

accommodations, security, pay disbursement, working conditions)

Intent and Plan

Research and

insights

Ideas and prototypes

Formulate and

Evaluate Im

plem

ente

d Ch

ange

Initi

ate

1 2 3 4

Learning Center

Point-of-Care

Center

Achievement Center

Staying Well

Center

Planning Center

Supervisor Dashboard

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How Did We Get Here?

D i s p i r i t e d R e s i l i e n t

P u r p o s e -d r i v e n

P a y c h e c k -d r i v e n

M A R Y

Nurses user group For this user group we identified three key dominant user profiles.

N A A N A

M I C H A E L

N

P e r s o n a s

Project initiation

1:1 Interview

Intent statement Business modeling

Context mapping Specifying requirements

Scenario planning Usability testing insights

Strategy development

Process mapping

Efficiency review System re/modeling

Personas User research

Evaluate

Build and test

Journey mapping

Ideation Visual design

Prototyping Collaborative workshop facilitation

Information design

Capability building

Managing change Managing risk

Blueprinting documentation

Success assessment

Release plan & resourcing

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Community Benefits Health is testing a community incentive model to improve MNCH outcomes in Ghana

U

Page 6: Strategies for Managing Human Centered Design Projects 

to assess how well the CBH activities adhered to the original design of the project during implementation (fidelity) including the level of activities delivered and participation (dose delivered and received/reach), the level of satisfaction among participants, the methods of participant recruitment, and quality of program management.

to examine the proposed change pathways in the theory of change to document the emergence of preconditions, intermediate and direct outcomes, explore the underlying drivers of change, and assess the integrity of the project design

to examine the role of contextual factors on CBH intervention.

to provide data during the course of implementation to facilitate real-time, or close to real-time, feedback to program staff thus facilitating a continuous learning process and program adaptation

Process Documentation allows us to apply design principles when doing period intensive user level research on the overall implementation of the program.


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