“When you get it right, your stories can convert customers, inspire your team and nurture a legion of raving fans.”
- Valerie Khoo founder of Sydney Writers Centre and co-founder of SocialCallout.com
“Stories let us convey wisdom, and/or explain information in an entertaining way.”
- Chris Brogan
CEO & President of Human Business Works
Bottom Line:Stories Increase Retention and Comprehension
Month End Reports
SHOULD tell the story about what you accomplished for your client.
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Month End Reports
Should NOT simply spew data points and numbers without added context.
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5 Steps To Delivering Your Best Story…
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STEP 1Start with what your
client wants to know.
ROI?Sales?Engagement?What?Hint: Ask them
STEP 2Highlight key activities
in subsequent sections that supported this month’s results.
Result: Increased
Engagement
Facebook Contest
Opinion Polls
HOW?
User Generated Content
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STEP 3Use the data to tell the
story by putting it in context.
We increased comments by 20% this month by including more calls to action and by posting more targeted content.
Comments: 105
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STEP 4Use a cohesive
theme or design to tie your report sections together and create a flow.
STEP 5Balance images and
text.Generally, one should
not overshadow the other.
Creating your month-end reports doesn’t
have to be difficult or time consuming.
Let Us Help You Tell Your Story…
SwitchReports.comClick Here
For Your Free Trial
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