INTEGRATED POLICY APPROACHES FOR TOURISM AND LOCAL DEVELOPMENT

OECD LEED Forum on Partnerships and Local DevelopmentVenice, Italy, 18-19 April 2016

Alain DupeyrasHead of Tourism, OECD

Highlights of a few OECD practices

Active co-operation with destinations– Cultural rural tourism destination model in

Germany– Destination contracts in France

Integrated governmental approaches– Inter-Ministerial Group in the United Kingdom– Tourism Task Force in Iceland

Making destinations distinctive– Magical Towns in Mexico– Agri-tourism, gastronomy and wine in Italy

Highlights of a few OECD practices

Strengthening long-term sustainability – Sustainable destination Norway

Enhancing the visitor experience through transport

– The Wild Atlantic Way in Ireland– The New Zealand Cycle Trail

Sharing as part of the tourism experience– Sharing City Seoul in Korea– Finland sharing accommodation to cover

demand during events

OECD Tourism Trends and Policies 2016

Active Policies for TourismTourism trends and policy prioritiesSeamless transport to enhance the visitor experiencePolicies for the tourism sharing economy

Country profiles for 50 countries

E-book available on OECD iLibraryData accessible on OECD.Stat

www.oecd.org/industry/tourism/In co-operation with

the European Commission

Questions for discussion

Tourism can be a useful tool for local development.•What are the comparative advantages and drawbacks of tourism compared to other sectors?•What are the risks of an over specialisation on tourism?•How can current policies and practices be improved?•How to combine at best tourism with other activities in integrated local development policy approaches?•How can tourism contribute to more inclusive local economies?•Are there good practices that might be adopted?