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Mobile - Marketing - Media Model Case : Bank

Mbrand3 - Model Case - Bank [English version]

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Presents various mobile advertising campains in the banking industry. BNP, Société Générale Mbrand3 is the 1st independent Mobile Advertising Network in France with more than 80 Premium publishers

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Page 1: Mbrand3 - Model Case - Bank [English version]

Mobile - Marketing - Media

Model Case : Bank

Page 2: Mbrand3 - Model Case - Bank [English version]

Banques

Page 3: Mbrand3 - Model Case - Bank [English version]

Context: Enhance a new commercial offerFormat: InterstitialSite: Les EchosSpecificities: 100% SOVRedirection: Click to siteREsults: Banner > 1%

Interstitial > 12%

Page 4: Mbrand3 - Model Case - Bank [English version]
Page 5: Mbrand3 - Model Case - Bank [English version]

Context: Promotion of the new Societe Generale’s applicationFormat: Interstitial & BannerSites: TomsHardware, TomsGuide, Closer, News Rep, Gizmodo, Brief MeSpecificities: 75% SOVRedirection: Click to storeResults: Banner > 1%

Interstitial > 11%

Page 6: Mbrand3 - Model Case - Bank [English version]