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Presents Nuxe mobile advertising campains Mbrand3 is the 1st independent Mobile Advertising Network in France with more than 80 Premium publishers.
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Mobile - Marketing - Media
Case Study Nuxe
Campaign’s context and goals
Opportunity In addition of the celebrating the 20 years of its « Huile prodigieuse », Nuxe
presnets the lauching of its iPhone application.
Campaign’s goals Put the emphasis on its flagship product the “Prodigious oil” which celebrates
its 20th birthday. Nuxe offers to women an iPhone application which should make their
happiness. From their iPhone, the Nuxe’s fan could have access to the integrality of the saleskit, but also know all the outlet where they can buy the article they want.
Nuxe want here to get closer to its audience and create bounds by leading consumers to products that’s fits them.
Ad Formats details
Interstitiel/Splashscreen Bannière Redirection
Campaign’s feedback
350 000 impression delivered on the various Pack Women iPhone Generating trafic to Apple store Nuxe CTR 0.65% banner Very good recall rate Graphic creativity apreciated by the mobile users
Mobile – Marketing - Media
Thankyou !
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Philippe des CARSCo Fondateur
@: [email protected] : +33 6 75 43 48 06
220-224 boulevard Jean Jaurès92100 Boulogne-Billancourt