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Best Practices in Senior Search

Best Practices in Senior Search for Higher Education

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This is the slide deck from our Social Media Social Hour on Senior Search and how to effectively plan and execute a campaign. Presented by Dale Gaubatz and TWG Plus (http://www.twgplus.com) (@twgplus)

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Page 1: Best Practices in Senior Search for Higher Education

Best Practices in Senior Search

Page 2: Best Practices in Senior Search for Higher Education

@twgplus

Page 3: Best Practices in Senior Search for Higher Education

Why use Senior Search?

Page 4: Best Practices in Senior Search for Higher Education

Senior Search is for everyone.

Page 5: Best Practices in Senior Search for Higher Education

Use the right list for the right campaign.

Page 6: Best Practices in Senior Search for Higher Education

Time your campaign with your students’ actions.

Page 7: Best Practices in Senior Search for Higher Education

Create goals for your campaign.

Page 8: Best Practices in Senior Search for Higher Education

Integrate all of your channels.

Page 9: Best Practices in Senior Search for Higher Education

Prepare for the mobile user.

Page 10: Best Practices in Senior Search for Higher Education

Questions?

Page 11: Best Practices in Senior Search for Higher Education

List: http://www.flickr.com/photos/robindegrassi/7135489/sizes/o/in/photostream/

Why: http://www.flickr.com/photos/horiavarlan/4273168957/sizes/o/in/photostream/

Timing: http://www.flickr.com/photos/fake_eyes/342753247/

Goals: http://www.flickr.com/photos/americanistadechiapas/5480502341/sizes/l/in/photostream/

Integrate: http://www.flickr.com/photos/ethanhein/4901885229/sizes/o/in/photostream/

Mobile: http://www.flickr.com/photos/bexross/2128168802/sizes/o/in/photostream/

Questions: http://www.flickr.com/photos/pezz/447411079/sizes/l/in/photostream/

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