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Presentation Made by the Raleigh Head Office at the Raleigh International Asia Pacific Conference 2013 hosted in Rockingham, Perth, WA. Supported by Bridging the Gap
Citation preview
Contents
•How are we talking about Raleigh?
•What messages are we giving to young people considering a RI expedition?
•Impact on societies’ messaging
Beliefs – Why we do, what we do
• We believe that the world is living beyond its economic and environmental means and this needs to change.
• We believe that all countries have the right to develop but need to innovate to do it sustainably.
• We believe in the passion, energy and creativity of young people.
• We believe that, by working together, communities and young people are inspired to build a better future.
A global community working to build a sustainable future
Driving sustainable development through inspiring young people to be the agents
of change
•Drive, •Discovery, •Courage •Integrity... AND•Impact
Elevator pitch
Raleigh International is a sustainable development charity.
We challenge and inspire young volunteers from around the world to work with
communities living in poverty. We focus on providing access to safe water and sanitation and protecting vulnerable
environments.
Key messages
• We deliver grassroots sustainable development• We work in partnership with communities, local
organisations, NGOs and governments• Our work is delivered through diverse teams of young
volunteers whose energy and creativity inspire positive change
• Our volunteers are inspired to become leaders creating positive change in their own communities and lives
• We are working to build a global community who care about creating a sustainable future
How are we talking about Raleigh?
Whether you are 17 to 24….
…. or a little bit older
Use your passion, energy and Use your passion, energy and creativity…creativity…
… … to build a sustainable future!to build a sustainable future!
Work with communities
Learn from one anotherLearn from one another
Protect vulnerable Protect vulnerable environmentsenvironments
Experience somewhere differentExperience somewhere different
Challenge yourselfChallenge yourself
What Could You Achieve?
Join a global community Join a global community
And For Others
Become an active global citizen
Change your world for the better
Raleigh International is a sustainable development charity.
We challenge and inspire young volunteers from around the world to work with communities living in poverty. Our
programmes focus on providing access to safe water and sanitation and protecting vulnerable environments.
Who is Raleigh International?
Raleigh International is a sustainable development charity... but what does sustainable development
mean?
“Development that meets the needs of the present without compromising the ability of future generations to meet their own needs.”
Brundtland Commission
48
Why is this important to Raleigh?
The Millennium Development Goals
Raleigh’s Programmes
Raleigh Expeditions• Venturers and volunteer managers• Borneo, Costa Rica & Nicaragua and
Tanzania
Raleigh ICS• Funded by UK government• Volunteers and team leaders• India, Nicaragua and Tanzania
Bespoke Expeditions• Tailor-made for schools, universities,
companies and youth organisations
Which Countries do we work in?
Who joins an expedition?
Almost anyone!
NationalitiesLife StagesBackgroundsSkills
Main expeditions
Community Environment Adventure
Venturers:
10 Weeks - 3 of above projects
7 Weeks - 2 of above projects
5 Weeks - Community or environment project, plus team-based adventure challenge
Training and Inductions
Phase One(19 days)
Week TwoProject managers,
medics and interpreters arrive
at fieldbase
C/OPhase Two(19 days)
Changeover (2-3 days)
C/O
Changeover(2-3 days)
Phase Three(19 days)
Wash-up
Venturers depart
Volunteer managers
depart
Week FourVenturers
arrive
Week Onefieldbase team
arrive
Expedition Timeline
In-Country Team
Environment Project Site2 - 3 volunteer project managers
12 - 14 venturers
Adventure Project Site2 - 3 volunteer project managers
12 - 14 venturers
Community Project Site2 - 3 volunteer project managers
12 - 14 venturers
FieldbasePermanent country staff &
Ten fieldbase volunteer managers
In-country Training
• Cultural awareness• Sustainable development• Projects overview• Health and safety• Radio/phone training• River crossing• Personal development
Volunteer Managers’ extras:•Project planning visits•Soft skills training
Living On Project
Community Project
Environmental Project
Adventure Phase
Help us continue to make a difference
Summary
Top down communications
More about why we exist and how we are unique, not just about what we do
Overall messages for everyone and tailored messages for each audience
Consistency is key to achieving the strategy
Any questions?
Thank you!
Key messages
• We deliver grassroots sustainable development• We work in partnership with communities, local
organisations, NGOs and governments• Our work is delivered through diverse teams of young
volunteers whose energy and creativity inspire positive change
• Our volunteers are inspired to become leaders creating positive change in their own communities and lives
• We are working to build a global community who care about creating a sustainable future
How can these messages be translated for societies?
What are the similarities to your current messaging?
What are the differences?
What impact might this have on your messaging?
(Positive & negative)
Scenarios
•Society alumni interested in RI expedition
•Non-alumni interested in RI expedition
•Pitch to a potential funder
What happens next?
• All RI staff & societies trained by mid Nov
• RI website amended by 1st week of Dec
• Messaging materials & recruitment/marketing support are available
“Raleigh believes that the economic, social and environmental challenges we are increasingly facing as a global community require innovation, creativity and a fresh energy in order to tackle these issues effectively –
something that the young people Raleigh has worked with over the past 30 years have proven to have in abundance”.
Active Global Citizenship
‘Never doubt that a small group of committed citizens can change the world. Indeed it is the only thing that ever has.’
Margaret Mead, anthropologist
79
Any questions?
Thank you!
Active Citizenship
An individual who is aware of their own values and perceptions and respects the diversity of others;
recognises that we live in an interdependent world;
cares about social justice, sustainable development and the environment; and
uses their leadership and team skills, take personal responsibility and action to make the world a better place.
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