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Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityInformation Systems and Knowledge ManagementChapter 2Shah Abdul Latif University, Khairpur, Pakistan

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanDATA, INFORMATION ANS KNOWLEDGE MANAGEMENTData: The raw factsrecord measures of certain phenomena which are necessary to provide

Information: facts in a form suitable for managers to base decisions on.

Data is essential raw material for the creation

of information. Knowledge: A blend of information, experience, and

insights that provides a frame-work that can be thoughtfully applied when assessing new information or evaluating relevant situations.

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanDATA, INFORMATION ANS KNOWLEDGE MANAGEMENTKnowledge consists of truths, and beliefs, perspectives and concepts, judgments and expectations, methodologies and know-how

Knowledge Management is the process of creating an wide-ranging, easily accessible organizational memory, which is often called the organizations Intellectual Capital.

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanDATA, INFORMATION ANS KNOWLEDGE MANAGEMENT

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanDATA, INFORMATION ANS KNOWLEDGE MANAGEMENT

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanDATA, INFORMATION ANS KNOWLEDGE MANAGEMENT

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanDemands on Data & InformationRelevance to the problem or situation at hand.Must be available in a timely manner to the right person (manager or decision-maker).CompletenessAccuracyAccessibility AffordabilityIntegrateability into a broader global information or decision-support system

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanGlobal Information Support Systems

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanGlobal Information Support SystemsA Global Information System may be defined as an organized collection of computer hardware, communication equipment, software, data, and personnel designed to capture, store, update, manipulate, analyze, and immediately display information about worldwide business activities (Zikmund, p. 22)

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanA Global Information System is a tool for providing past, current and projected information on internal operations and external activity. It organizes and integrates data from production, operations, marketing, finance, accounting and other business functions (Zikmund, p. 22)

Global Information Support Systems

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanDecision Support SystemA computer-based system that helps decision makers confront problems through direct interaction with databases and analytical software programs

The purpose of a decision support system is to store data and transform them into organized information that is easily accessible to decision-makers

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanDecision Support SystemDecision-Support Systems are integrated in Global Information Systems. They are aimed usually for assisting managers and decision-makers in specific organizational business units (e.g. divisions, departments and functional areas) by providing organized and adaptable information

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanA Decision Support System Has Two Components

DatabaseSoftwareInputOutput

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanDatabases & SoftwareDatabases are collections of raw data which have been arranged in a logical manner and which can be stored and processed electronically

Software are programmes that allow complex operations to be undertaken on data and which give information for managers and decision-makers

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanDatabases & Software Data WarehousingInformation management termThe process that allows information from operational

systems to be stored and organized into separate systems designed for simple access

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanCustomer Relationship Management (CRM)Bring together lots of pieces of information customer profilessales marketing effectiveness/responsiveness market trendsProvides the enterprise with a complete, dependable, and integrated view of its customer base.

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanDatabases & SoftwareManagement, salespeople, customer service, and perhaps the customer can directly

access information e.g. other products a customer has purchased match customer needs with satisfying product offeringsremind customers of service requirements

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanData and Information Sources for Business Researchers (1)

Internal RecordsExample: Data about costs, shipments, inventory, sales, and other aspects of regular operations which are collected from various functional areas of an organization

Proprietary Business ResearchExample: New data and information from projects which are undertaken ad hoc to study specific company problems

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanDatabases & SoftwareBusiness intelligence SystemsExample: Information about nonrecurring developments in the external business environment stemming from a network of sources and regular procedures

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanDatabases & SoftwareOn-Line DatabasesExamples: PROQUEST, INFOTRAC, DIALOG, LEXIS-NEXIS, Dow Jones News Retrieval Services, CompuStatInternetExamples: World Wide Web search engines (Google, Yahoo, Altavista, Lycos, Excite etc.)All Other SourcesExamples: Research Institutions, Libraries, Books, Journals, Periodicals, Newspapers, Chambers of Commerce and Industry

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanBusiness Research in the International ContextBusiness Research is being increasingly applied in an international context in the wake of globalization and the consequent freedom of movement of the resources of Labour, capital and information of businesses and corporations:Overseas market potentialJoint ventures and relocating production lines overseasFramework considerations for investment and trade (e.g. culture, legal environment, security, physical infrastructure, availability and quality of human resources, logistics, political stability, trade and investment incentives)

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanData and Information Sources for Business Researchers (Pakistan)Federal and provincial ministries of commerce, industries and productionFederal, provincial and city Chambers of Commerce and IndustryState Bank of Pakistan, Pakistan Banking Council, local and foreign banking institutionsStock ExchangesNational Investment BoardExport Promotion BureauManufacturers, Traders and Exporters AssociationsResearch Institutes (e.g. Pakistan Institute of Development Economics)Newspapers and Magazines (e.g. Business Recorder, Pakistan and Gulf Economist)Business and Trade DirectoriesInternet (e.g.: www.forexpk.com)

Course Instructor: R B Soomro, Assistant ProfessorDepartment of Business Administration, Shah Abdul Latif UniversityShah Abdul Latif University, Khairpur, PakistanDatabases & Software