Digital Media Production

Com 3340Amani Channel, MA

Agenda Review

Production positions

Planning a shoot

Narration/Voice over exercise

Getting Started with Final Cut Pro

Discuss next assignment

Production Positions

Executive Producer: Finances Production

Producer: Budget/overall execution

Director: Insures scenes/action is captured. Directs talent

Director of Photography: Lighting/Shooting

Soundperson: Captures audio

Production Assistant: Helps during shoot

Talent: Performs on camera

Editor: Assembles Video

Planning a VideoPreproduction

Brainstorm: Look for video examples

Determine the purpose, objectives, audience, length, location, story

Determine the equipment, crew, resources

Write a proposal/treatment

Determine production schedule: shoot, edit

Write script/outline/shot sheet

Writing the ScriptNews: Shoot first, write later

Commercials, promo, marketing, how to: Plan out shots, action, and any spoken words

Left/Right format: Audio on right/Video on left

Should always fade up from black/fade to black

Blank script handout

In Class Assignment

Each production group selects a photo (1 per group).

Producer, writer, voice over

Producer and writer selects the order of the shots & writes a short :45 second script

Narrator records the audio & saves .wav file to a flash drive.

3o minutes to complete this assignment

Intro to FCP 7Final Cut Pro is Apple’s professional non linear editing program

Linear editing involved 2 tape decks, recorder and player. Limited to one video track and 2 audio tracks (left/right). Edit in sequentially (in a line)

Nonlinear editing allows full control over edits, adjustments, changes. Multiple audio and video tracks plus graphics, text etc.

Latest version is FCPX, 7 is still used by professionals

Getting Started Open FCP7

Set Scratch Disks > Create a folder on your external drive > name (FCP Scratch).

Import Photos

Import Narration

Start editing!

Assignment Produce a how to video or news package

How to video: (1-3 minutes)Must demonstrate how to do somethingCan include text, narration, video

News package: (1:15-1:30)Must be a real story or eventMinimum of two interviewsRelated B-Roll

Ideas must be pitched. Submit proposal by 10-3.

Due 10/17