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Individual discussion: !Find an example of UXD…
UX DESIGN
UXDIAUsability
Accesibility
INFORMATION ARCHITECTURE
Information Architecture Institute: !“We define information architecture as the art and science of organizing and labeling websites, intranets, online communities and software to support usability.”
INFORMATION ARCHITECTURE
Rosenfeld, Louis and Morville, Peter, “Information Architecture for the World Wide Web”, O’Reilly Media
Users
ContentContext
IA
INFORMATION ARCHITECTURE
Culture
Politics
Technology
CONTEXT
Resources
Issues
What’s the environment the business is submerged at?
INFORMATION ARCHITECTURE
Who are they?
Where they are?
What they expect?
What they want?
USERS
INFORMATION ARCHITECTURE
Quality Quantity
FunctionalityInformation
CONTENT
INFORMATION ARCHITECTURE
1. Business strategy 2. Structure
3. Users needs 4. Relationships with content
1. Relationships with content 2. Users needs
3. Structure 4. Business strategy
TOP- DOWN
BOTTOM- UP
INFORMATION ARCHITECTURE
Group discussion: !Think of businesses that will rely on the top-down type and those that will apply the bottom-up one…
USABILITY
Definition: !“Usability is a quality attribute that assesses how easy user interfaces are to use. The word "usability" also refers to methods for improving ease-of-use during the design process”.
Usability 101: Introduction to Usability, Nielsen Norman Group
USABILITY
Learnability: How easy is it for users to accomplish basic tasks the first time they encounter the design? Efficiency: Once users have learned the design, how quickly can they perform tasks? Memorability: When users return to the design after a period of not using it, how easily can they reestablish proficiency? Errors: How many errors do users make, how severe are these errors, and how easily can they recover from the errors? Satisfaction: How pleasant is it to use the design?
Usability 101: Introduction to Usability, Nielsen Norman Group
USABILITY
Individual usability test: !1. First of all, you would like to find the Popular
topics of the day 2. Now, you are interested in getting informed
about the latest Mexico news 3. Finally, you want to know what’s the latest
news in the entertainment world 4. What was your experience?
ACCESIBILITYAccording to the Web Accessibility Initiative launched by W3C: !Web accessibility means that people with disabilities can use the Web. More specifically, Web accessibility means that people with disabilities can perceive, understand, navigate, and interact with the Web, and that they can contribute to the Web. !Why is it important? (Participation): Go to …. and write why do you think accessibility is paramount for digital media. Has to do with democracy.
ACCESIBILITY
• Content - the information in a Web page or Web application
• Web browsers, media players, and other "user agents“ • Assistive technology (screen readers, alternative
keyboards, switches, scanning software, etc.) • Users' knowledge, adaptive strategies using the Web • Developers - designers, coders, authors, etc. • Authoring tools - software that creates Web sites • Evaluation tools - Web accessibility evaluation tools,
HTML validators, CSS validators, etc.
Introduction to WEB 2.0
ALDER AND TOWNE MODEL
CHANNELCODIFIES CHANNEL DECODIFIESMESSAGE
FEEDBACK
WILL
ARISTOTLE’S MODEL
Speaker Speech Audience Effect
Self-censorship Different needs
MASS MEDIA
WEB 1.0
TVRADIO
FILM
PRESS
MASS MEDIA
Mass media organization
PASSIVE
Photo by Digitalart/freedigitalphotos.net
WEB 1.0Products / Companies
Static pages••Read-only ••Content not update
Not interactive
••Users have no impact ••Content couldn’t be edited or altered by users
Patented ••Users could only download programs but cannot change them
Content ••Mass Media ••Individuals
WEB 1.0 / MASS MEDIA
PASSIVE
Photo by: Imagerymajestic/freedigitalphotos.net Photo by: Photostock/freedigitalphotos.net
WEB 2.0 Web as a platform
Collective inteligence
Data is the new INTEL
End of software reléase cycle
Lightweight programming models
Software above the level of a single device
Rich user experiences
Traditionally, software was developed for specific platforms, such as Windows, Linux, or Mac OS. Today, developers build Web-based applications that run on the Web, that are completely independent of the user's actual computer operating system. One of the goals of Web 2.0 is to facilitate the use of the Web as a development platform.
http://oreilly.com/web2/archive/what-is-web-20.html
-- Webopedia.com
