Evaluation Question 2

What have you learnt from your audience feedback?

• After finishing my A2 coursework where i had to create my own music video, a digipack for the album and an album poster. I decided I needed to collect some audience feedback to really understand what I did and did not do so well in. I also wanted to find out what aspects of my project they found most intriguing

• I decided to ask 5 boys and 5 girls between the ages of 18-25 to watch my music video and look at my digipack and album advert, with a sheet of the typical conventions i used in my genre, I asked them to then fill in a questionnaire I devised

From looking at other music video with the same genre, of love, as my video. I was able to make a list of the typical conventions of a love music video:• Good use of colours• Filters used• Uses the beat to change image, although not

all the time• Good use of costume and props• Simple story line

• To conclude, I represented my feedback on a pie chart and outlined what was learnt.

Evidence of my target audience watching my music video

1. What gender are you?

2. How old are you?

3. What did you enjoy about the music video?

4. What can be improved?

5. Do you think the music video and the digipack/advert work well together?

- Explain.

6. Would these products attract/interest you personally?

Male Female

18-19 20-22 23-25

Yes No

- Explain.

7. Did you feel as if all 3 products were:

Unique

Useful

Served there purpose

Relatable to the genre

Entertaining

Good quality

Follow the list of typical conventions

Yes No

Yes No

Positive Feedback

Girls 18-19Girls 20-22Girls 23-25Boys 18-19Boys 20-22Boys 23-25

From the research I undertook I was able to confirm that my target audience was correct for the genre of music video I created. 4/5 girls interviewed had 100% positive feedback and 3/5 boys interviewed gave 100% positive feedback. This illustrated the fact that my target audience is not equal for males and females, however it does work for the large majority

Through my research I was also able to confirm that my 3 projects all synergize well together and my over all product is successful. This investigation has proved to me that 7/10 people would be highly intrigued to my project, confirming that it was successful.