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INTERNATIONAL BUSINESS MACHINES CORPORATIONHeyung Joo Oh
SAMPLE PRODUCTS
Services (analytics, consulting)
Software (programs, OS)
Hardware (storage, mainframes)
FINANCE
Goal: $20 earning pershare by 2015(was around $6 in 2013)
Market cap: $161.92B
HISTORY 1911 - Tabulating for Businesses 1964 – first computer system/mainframe 1981 – first pc, set standard
1993 – Louis V. Gerstner Jr.
2005 – sold pc business 2014 – sold x86 server
Shift towards cloud computing
STORY: THE DEFENSE CALCULATOR
Outbreak of the Korean War
“Build a large scientific computer”
25x faster than last machine
COMPETITION BUNCH: Burroughs, UNIVAC, NCR, Control Data
Corporation, and Honeywell.
SECRET SAUCE: PREDICTION + ADAPTATION Mainframes still relevant 50 years later
Avoiding bankruptcy
What’s next?
WHAT’S HOT?
IBM Twitter data analyticspartnership
Using Watson to analyze tweets
Help Businesses make decisions
Cloud based analytics
PREDICTION
Company may need restructuring
Mainframes still here Twitter partnership possible goldmine