Integrity ● Knowledge ● Excellence ● Professionalism

About IIMP®

The International Institute of Marketing Professionals (IIMP®) is an independent not-for-profit professional organization that was formed in July 2009 with a head office in Toronto, Canada.

MissionIIMP’s mission entails promoting confidence in the Marketing Profession around the world through industry advancement of its members and working towards public interest

VisionThe vision entails becoming the premiere association in setting standards for certifying marketing practitioners around the world.

Core ValuesIntegrity - Knowledge - Excellence - Professionalism

Core Pillars

Publishing the Internationally Accepted Marketing Standards™ - IAMST based upon Generally Accepted Marketing Principles™ and Practices

Publishing the International Journal of Marketing Principles and Practices - IJMPP, a high quality scholarly publication of Marketing

Publishing the Chronicle of Global Marketing Magazine for marketing practitioners

Establishing IIMP® Global Conference and Prestigious Awards for Marketing Community Leaders

Core Pillars

Implementation of Authorized Education Partner Program to accredit and recognize the educational institutions internationally

The establishment of relationships with marketing associations and

the development of IIMP® Institutes (Chapters) around the world Establishment of Global Alliances as the largest functional team

with members in 223 countries The development and establishment of CMMP (Certified Marketing

Management Professional) designations

Statement Of Ethics• The IIMP® commits itself to promoting the highest standard of

professional ethical norms and values for its members (practitioners, academics and students).

• Norms are established standards of conduct that are expected and maintained by society and/or professional organizations.

• Values represent the collective conception of what communities find desirable, important and morally proper. Values also serve as the criteria for evaluating our own personal actions and the actions of others.

Mile Stones In four years IIMP® has been recognized as a leading international

organization in the Marketing principles and practices.

IIMP® has in place multi-level advisory teams from over 160 countries.

Internationally Recognized Research Journal; The International Journal of Marketing Principles and Practices

Globally-Recognized CMMP® Designations

Mile Stones Third generation release of guidelines for setting Internationally

Accepted Marketing Standards

Global Alliances management team supporting regional directors and country managers

IIMP® has received interest from a number of countries who wish to partner in order to establish IIMP® local institutes

Branch institute of IIMP® has been launched in Canada as “Certified Marketing Management Professionals of Canada”

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Advisory Teams

The Advisory team structure includes:

Internationally Accepted Marketing Standards Board (IAMSB) View Full List

International Advisory Council for the Marketing Profession (IACMP)View Full List

Advisory Council of Marketing Practitioners (ACMP)View Full List

Executive CommitteePresident & Chief Executive Officer Nisar Butt, MBA, DBA Scholar (Marketing) SVP Global Marketing Prof. Dr. Chuck Hermans, MBA, PhD (Marketing)SVP Academic Accreditation Prof. Dr. Dimitrios P. Kamsaris, PhD (Management)SVP Finance Jacqueline Humphries, MBASVP Global Alliances Ron Caughlin, MCOMSVP Education Dr. Anne-Flore Maman Larraufie, PhD (Business Admin)SVP Marketing Standards Committee Djordje Teofilovic, MBA, DBA in Marketing (Candidate)SVP Magazine Publishing & Editor-in-Chief Prof. Dr. Robert E. Dratwa, MBA, PhD VP Academic Accreditation Dr. Rajender Kumar, LLB, PhDVP Business Strategy Carvalho Pedro, Masters (Economics)VP Human Resources Dr. Lucia Aiello, PhD (Marketing & Communication)VP Conferences & Awards Committee Amjad Shamim, MBA, MS, PhD CandidateVP Academic Accreditation Dr. J. Barry Dickinson, MBA, PhD (Marketing)VP Global Alliances for Africa Henry Aladiume, PhD (Marketing) Candidate VP Global Alliances for America Palma Petrilli, MS (Marketing) VP Global Alliances for Asia Prof. Dr. Hasan Hasanuzzoha, PhD VP Global Alliances for Europe Dr. Claudia Cacia, PhD (Marketing & Communication)VP Global Alliances for Middle East & Oceania Prof. Dr. Babak Behboudi , MBA, DBAVP Academic Accreditation Prof. Dr. Mohan Agarwal, PhD (Marketing)VP Academic Accreditation Dr. Nancy E. Furlow, PhD (Mass Communication) VP Publications Management Zahid Ali, MBA (Marketing), M.Phil. VP Marketing & Communications for Canada Linda Martins, MBAVP Marketing & Communications for India Dr. Vickram Aadityaa, DMSVP Marketing & Communications for Pakistan Farhan Majeed, MBAVP Academic Accreditation Prof. Dr. Tamer Abbas Awad, MBA, M.Phil., PhD

Functional teams Academic Accreditation Committee Accounting and Finance Committee Business Strategy Committee Career Development Committee Conference and Awards Committee Corporate Alliances Committee Education Management Committee Global Alliances Committee Global Marketing and Communication Committee Human Resources Committee Information Technology Committee Marketing Standards Committee Membership Development Committee Publications Management Committee

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Marketing Standards

The Internationally Accepted Marketing Standards are developed based upon Generally Accepted Marketing Standards with the following objectives:

Implement best practices, best tools, polices and accountability in the field of marketing, in order to be used by marketing practitioners.

The adoption of Internationally Accepted Marketing Standards will distinguish the marketing field from other disciplines.

Such standards will be used in order to establish integrity and ethical conduct in the marketing profession

The standards will provide a framework and reference for training programs and marketing designations.

The JournalAbout the Journal: The International Journal of Marketing Principles and Practices (IJMPP) is a

high quality scholarly publication packed with cutting edge innovative information in the marketing.

The Journal is targeted at promoting the development and dissemination of advances in Marketing. The Journal is globally distributed by EBSCO Publishing.

Editorial Team The Editorial leadership offers their highly regarded expertise to help

develop, expand and increase the profile & standards of marketing management.

The Editorial leadership consists of an Editor-in-chief, three Co-Editors and Editorial review board.

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CMMP Designation

CMMP® (Certified Marketing Management Professional) is a globally-recognized and well respected measure of professional and academic excellence in the practice of marketing.

The CMMP® designation program will be delivered by implementing a state-of-the-art handbook. This will be a guideline and a reference for marketing professionals all over the world.

The CMMP® consist of the following designations:o Associate CMMP®o Manager CMMP®o Executive CMMP®o Chartered CMMP®

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AEC Program

The Authorized Education Centres Program (AECP) that consists of the following five categories in terms of recognizing or accrediting the educational institutions and exam centres worldwide to empower them to provide education and training programs required for candidates to enter and successfully achieve CMMP® designations.

AEC Categories: IIMP® Recognized Educational Institutions (REI) IIMP® Accredited Educational Institutions (AEI) IIMP® Certified Study Centres (CSC) IIMP® Professional Training Centres (PTC) IIMP® Authorized Exam Invigilation Centres (AEIC)

Awards and Conferences IIMP® Marketing Global Conference will take place yearly.

An extensive award program has been designed to recognize the significant accomplishments of marketing practitioners and academicians globally.

A growing number of partnerships are emerging with major marketing conference organizers around the world.

Membership Student Member Regular Member Professional Member CMMP Member Corporate Member Fellow Member

IIMP® Website

The website is an online platform that provides extensive information about the organization.

Information on the website includes: Membership; Journal; Certification Program; Training Centers; News; Blog and Sponsorship.

Connects to all essential social media platforms

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