Color Theory

• Color is determined by light waves.• Due to the biology of our eyes, humans can

only perceive three colors RBG (red-orange, blue-violet, and green).

• Technically we cannot see true “violet” light (ultra-violet rays).

Subtractive Color (Pigment - CMYK)

Yellow Cyan

Magenta

Additive Color (Light - RGB)

Red-Orange Green

Blue-Violet

Primary Colors Secondary Colors• Green (Cyan & Yellow)• Blue-Violet (Cyan & Magenta)• Red-Orange (Magenta & Yellow)

Tertiary Colors• Yellow-Green• Yellow-Orange• Magenta-Orange• Magenta-Violet• Cyan-Violet• Cyan-Green

• Yellow• Cyan• Magenta

Complimentary Colors

Two colors opposite each other on the color wheel. Always includes one primary and one secondary color.

• Cyan & Orange• Yellow & Violet• Magenta & Green