LEARNING AIM A:UNDERSTAND PROFESSIONAL WORKING

PRACTICES IN MEDIA

Legal & Ethical Considerations

?

Legal Considerations

ALLOWS COPYRIGHT HOLDERS THE RIGHT TO CONTROL THE WAYS IN WHICH THEIR

MATERIAL CAN BE USED.

Copyright

Copyright

Permissions and clearancesReleasesPublic domainRoyaltiesPerforming Right Society (PRS)Mechanical Copyright Protection Service

(MCPS)

Copyright-Free Material

Fair dealing or fair use:Internet Service Providers informing

customers when their internet connection has been used to infringe copyright

Changing attitudes to copyright:Sharing & acknowledgementsUsing & building on creative works of othersCreative CommonsFlexibilityUniversal AccessInnovation and Participation

Benefits & Drawbacks

Protection for copyright holders

Income from creative talent

Profit for future investment

Limit to creativityComplex rulesRegularly ignoredOutdated

SELF-CENSORSHIP

EXTERNAL CENSORSHIP

Censorship

WATERSHEDSCLASSIFICATIONS

WARNINGS

Self-Censorship / Institutional Censorship

PROTECTION AGAINST FREEDOM OF EXPRESSION

REASONS FOR AND AGAINST

External-Censorship

UNLAWFUL PRACTICE

Professional Codes of Practice

CHOOSE A MEDIA SECTORMETHOD OF UNLAWFUL PRACTICE

IMPACT ON THE INDUSTRY?PREVENTION?

Activity

Unlawful Practice

Music Sharing / Streaming files / PiracyImpact on the Industry:Loss of revenue, illegal alternatives,

innovationPrevention:Industry response, legal alternatives,

awareness campaigns, anti-piracy technologies

EMPLOYER RESPONSIBILITY,RISK ASSESSMENT,

CONTROL MEASURES,INCREASED PRODUCTIVITY FROM A HAPPY

AND HEALTHY WORKFORCE,REDUCED STRESS.

Health & Safety Laws

?

Libel

COMMENTS THAT ARE RECORDED (PUBLISHED OR BROADCAST) THAT ARE DAMAGING TO A PERSON’S REPUTATION

AND UNTRUE.

Libel

DAMAGINGFAIR COMMENT

PUBLIC INTEREST

Libel

?

Defamation / Slander

COMMENTS THAT ARE DAMAGING TO A PERSON’S REPUTATION AND UNTRUE.

DAMAGINGFAIR COMMENT

PUBLIC INTEREST

Defamation / Slander

GIVE ONE REASON THE NEWSPAPER MIGHT BE ABLE TO DEFEND AGAINST

SLANDER

Activity

?

Privacy

PUBLIC INTERESTRIGHT TO PRIVATE LIFE

PRIVACY RIGHTS OF FAMILY MEMBERSSUPER INJUNCTIONS

Privacy

?

Equality

PROTECTED CHARACTERISTICSDISCRIMINATION

EMPLOYEE RIGHTSPOSITIVE DISCRIMINATION

ENFORCEMENT

Equality

CHILDRENANIMALS

UNSOCIABLE HOURS

Employee rights

?

Data Protection

SENSITIVE HANDLING OF PRIVATE DATADATA PROTECTION PRINCIPLES

FAIR PROCESSINGPRIVACY NOTICES

RIGHTS OF INDIVIDUALS

Data Protection

?

Ethical Considerations

BAD LANGUAGEBALANCE AND BIAS

OFFENSIVE MATERIALMORAL REASONING

DIVERSITY

Ethical Considerations

ESTABLISHING AND MAINTAINING STANDARDS

PROFESSIONALISMPERSONAL AND PROFESSIONAL VALUES

SELF-REGULATIONPENALTIES & CONSEQUENCES

Codes of Practice

EVALUATE IF STRICTER REGULATIONS OF MUSIC VIDEOS ARE REQUIRED

Activity