Trópico Sur.

Tour Guides of Tropical Coast.

TROPICO SUR

Good morning and welcome every body to Motril.My names is Lourdes and I am working as project manager in Tropico Sur.I am going to talk about this company: • Who are we? • How do we work ? • what services do we offer?• What are our future plans?, • The company logo, and other important aspect to

consider.

¿What is Tropico Sur?• Tropico Sur is a company tour Guides

that offers information and support services to customers who are interested to visit and kmowing small and white villages that make up the Tropical Coast.

• It is located in the south of Spain, between Málaga and Almería in the province of Grenade, where you will be able to find wonderful beaches and also visit many important tourist resources.

• And the best way to know the tropical Coast is in our hands, it is beause of this reason, that we have the best professional tour guides of the province of Granada for showing tourists the region .

Logo and Name:

Regarding to the name of the company, we have chosen one short and easy to pronounce name, even in other languages. Furthermore, it is very easy to associate with the Tropical Coast area, because of the colours, yellow, red and green that can be associated to warm, nature and beach. Also the image at the background suggest that it is a tropical place to visit.Regarding to the logo, it is very clear , legible and quite balanced in color.These colours are found in the Tropical Coast, for instance the green of de fields, the red what represent joy, the yellow of the sun and the blue of the sea.I think that this logo is very representative of the company.

Objetives and goals• One of goals of this company

is to let people know about tourist resources, the culture, the nature and the gastronomy of the Coast. The futur plans will be to look for market niches or gaps interested in sightseeing; it is because of that reason that we are going to contact with travel agencies, Associations of older and school Patnerships. Definitely, people interested in travelling and knowing the Tropical Coast.

Facilities of Tropico Sur• The main task of the company is to show and guide

tourist to know the most interesting and important places of the city, but we also offer other services as:

• We manage the tickects to museums, palaces, concerts and other musical events.

• Rent a car• Acommodation• Displacements• Diving• Hinking• Restaurants.• We customize tourist routes for customer.

Resources

Tropico Sur has professional, skilled and quialified workers that are interested In contribute to promote the tourism of the area of Costa TropicalFor that Tropico Sur had:• Official tourism guides• Walking guides• Diving guides• Routes Guides

ProductsTropical Coast has a lot of tourist resources, for instance:• Monuments as: Churches, Palaces, museums, sculptures, theaters.• Nature resources as: parks, nature reserves, beaches, ect…• Industry heritage• Shopping• Restaurants.Thanks to all these resources , we can offer to the tourists many interesting routes that even we can adapt to their needs.Ussualy we offer the following products:

• Urban Route• Sugarcane Route• Historical and Cultural Route• Natural Route• Gastronomy Route• Shopping Route.

TROPICAL

COAST

Prices and date

• In relation to the price, Tropico Sur has competitive prices. It depend if the service are full time or if the service is part-time.The coustomer will be able to purchase our services as guide by the following price:▫ Full time: 180 pounds (VAT included)▫ Part-time: 100 pounds (VAT inlcuded)

• In the other hand if the customer need other services will be paid separately.

• Students will have discounts; about 20 per cent off or free tickects to the museums.

• Off season (July and August) Tropico Sur will reduce the price by 15 per cent.

Economic perspectives• Finally one of the most inportant subjet; the

economic perspectives.• We belive that after contacting with the Travel

Agencys, Hotels, cultural association, students and teachers, we will be able to get profit margin, above all we think that the estimated cost is lowest since the necessary investment is no large, because we can realise by internet the majority of the accion and we do not need heavy investment in facilities.

Conclusión• In conclusion, Tropico Sur will

be have a good future because it is a company that has:

• One of the most beatiful area of Spain

• Enough Tourist resources • A good marketing plan and

promotion• A qualified team of workers• A wide market niche enough to

give profit.• Marvellous products to provide

the curstomers