Pitching your

ideas.

By Clare O’Mara

Introduction:

My name is Clare O’Mara, and I work for the channel called, ‘The Grid’.

The GridHere is the logo for The Grid which will be appearing in the idents.

Four different ideas including four different series of idents.

First ident idea which will be filmed in the food technology food room. The target audience for this ident is 18-30. The props used in this ident will form to create the logo of, ‘The Grid’.

Kitchen ident:

Painting ident:Here is the second ident idea. This ident will be set in an art classroom but the audience will not seen any of the classroom instead the audience will see a plan piece paper with colourful paints which form in create the logo of The Grid. Also the target audience for this ident is 18-35 year olds.

Four different ideas including

four different series of idents.

Here is the third idea we came up. This ident will be set outside in the playground during day light. The target audience is 18-23 year olds

Playground ident:

Sparkler ident:

Here is the forth ident idea which will be set during night time. The target audience for this ident is 19-28 year olds this is because this ident will not be childish but still be fun and bold.

Explaining why I chosen the

series of idents:

Here I have created four idents which are four different series for the channel, ‘The Grid’.

this is so the channel, ‘The Grid’ appears more professional and appealing if different types of idents are shown but still link together.

Explain all 4 idents in the series.

Tempo: Slow paced music and calm to listen to.

Composition: Logo appears at the end.

Space and time: Filmed in art room using paints.

High density of information: High density of information and narrator speaks at the beginning of the ident music begins at the end of the ident.

Interaction with viewers: Interesting and colourful.

Information VS Entertainment: Will be entertainment but information will be included.

(Painting ident):(Kitchen ident):

Tempo: Will be a slow then fast pace

Composition: Logo appears at the end.

Space and time: Filmed in a kitchen area.

High density of information and a large amount of footage: Low density of information. Music plays in the background of the ident.

Interaction with viewers: Creates a fun and lively atmosphere.

Information VS Entertainment: Entertainment but no information will be verbally deviled.

Explain all 4 idents in the series.(Sparkler ident):

(Playground ident):

Tempo: The music begins slow then fast pace to attract the target audience’s attention more.

Composition: Logo appears at the end.

Space and time: Filmed outside. (During day time).

High density of information: Narrator speaks in the ident. And music is played in the background.

Interaction with viewers: The ident is interesting, fun and youthful.

Information VS Entertainment: This ident is entertaining but supplies the target audience with a lot of information at the same time from the narrator.

Tempo: Slow paced

Composition: Logo appears at the end.

Space and time: Filmed outside. During night time).

High density of information: Low density of information music is played though out the ident.

Interaction with viewers: Creates a calm and relaxed atmosphere.

Information VS Entertainment: Entertaining for the audience to watch and listen to music. But no verbal information is supplied during this ident.

Prop and costume lists.

Kitchen ident.

Playground ident:

Painting ident:

Sparkler ident:

Ideas for idents.

Ideas for each ident and design

features for each ident.

Shooting Schedule lists.

Drawings of on screen graphics

for each ident.Kitchen ident: Painting ident:

Playground ident: Sparkler ident:

Storyboard for the kitchen ident.

Storyboard for the painting

ident.

Storyboard for the playground ident.

Storyboard for the sparkler ident.

Thanks for watching.

The end…