DESIGNING POSTERS 

READERS LOVE

Poster Sizes

Balance1.

Place parts of a

visual in an

aesthetically

pleasing

arrangement

Balance

Think - Pair - Share

Think about your response. Share with 1 peer.

Share your combined thoughts with class.

- Which poster shows the best balance? Why?

- Which poster(s) does not follow balance?

Proportion

Think of  relative

size & scale of the

various elements in

the design

More important

items larger than

less important

items

2.

Proportion

Group Discussion

2-3 students voluntarily share responses to thes

questions:

- Which poster shows the best proportion? Why?

- Which poster(s) does not follow proportion?

Order3.

Contrast4.

Highlight differences &

create balance

2 font types

2-3 colors - Use color

theme tool & sample

photo for palette

Different font sizes

Titles & subtitles larger

than body copy

Using Fonts to Create Contrast

4.

Choose complementary fonts

Use fonts from the same family

Avoid pairing fonts that are too similar

Establish a visual hierarchy

Mix serifs and sans serifs

Contrast

Small Group Conversation:

Discuss your responses in groups of 3-4 student

Which poster shows the best contrast? Why?

How would you create better contrast  in the

posters you don't like?

UnityMake parts of the

composition

work together as

a total visual

theme

5.

Space6.

Have space

around

important item

Movement

Lead the eye in,

around, &

through a

composition

Have space

around

important item

7.

Pattern

Use planned &

random

repetition to

enhance

composition

Consider

geometric shapes

8.

Pattern

Group Discussion:

2-3 students voluntarily share responses to

these questions.

How well did the designers use pattern in

these posters?

Let's Critique...What principles of design

were used?

What do you like? 

What would you change?

Let's Critique...What principles of design

were used?

What do you like? 

What would you change?

Let's Critique...What principles of design

were used?

What do you like? 

What would you change?

Let's Critique...What principles of design

were used?

What do you like? 

What would you change?

Let's Critique...What principles of design

were used?

What do you like? 

What would you change?