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Prometheus Global Media - Billboard Top 3 Competitors; - Advanstar Communications - Reed Business Information-U - Mail.com Media Corporation Circulation Breakdown Billboard is primarily sold in the US, the most common audience is college graduates at just over 65% and secondly Upper management titles at just under 50%. The average household income is over $212k. And there total readership is 48k. From these figures we can tell that the magazine is aimed at the higher class, around the A/B mark . As the company and the magazine are manly based in the US in the UK we do not know a lot about this magazine. Prometheus Global Media is a company that produce multiple different genres of magazines to aimed at different people. For example; The Hollywood Reporter, Adweek, Film Expo Group, etc. Prometheus Global Media, formerly e5 Global Media, is an American entertainment publishing company based in New York City. The company was formed by the sale of the entertainment and media division of Nielsen Business Media in December 2009. The company's first CEO was Richard D. The company was founded in 2009 and primarily publishes magazine for entertainment, thy are based in the US with the headquarters been in New York City.

Task 5 - Publisher Research

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Page 1: Task 5 - Publisher Research

Prometheus Global Media - Billboard

Top 3 Competitors;- Advanstar Communications Inc.- Reed Business Information-US- Mail.com Media Corporation

Circulation BreakdownBillboard is primarily sold in the US, the most common audience is college graduates at just over 65% and secondly Upper management titles at just under 50%. The average household income is over $212k. And there total readership is 48k. From these figures we can tell that the magazine is aimed at the higher class, around the A/B mark .

As the company and the magazine are manly based in the US in the UK we do not know a lot about this magazine.

Prometheus Global Media is a company that produce multiple different genres of magazines to aimed at different people. For example; The Hollywood Reporter, Adweek, Film Expo Group, etc.

Prometheus Global Media, formerly e5 Global Media, is an American entertainment publishing company based in New York City. The company was formed by the sale of the entertainment and media division of Nielsen Business Media in December 2009.

The company's first CEO was Richard D. Beckman, previously an executive at Condé Nast and Fairchild Publications, and former publisher of magazines GQ and Vogue

The company was founded in 2009 and primarily publishes magazine for entertainment, thy are based in the US with the headquarters been in New York City.

Page 2: Task 5 - Publisher Research

Bauer Media Group - QThe Bauer Media publishes a large range of different magazines, covering a wide range

of genres. These range from music, cars, gossip, photography including magazines

such as ‘MOJO’, ‘Digital Photo’, ‘Closer’ and many more.

Q (Bauer Media Group):As we can see from the brake down to the right that Q is certified to produce a prink magazine that is in the market sector of rock music. Q is produced every month, making the magazine quite rare, compared to others that produce weekly, allows the magazine to indicate to the readers it isn't available every week and there for encouraging them to buy it when it is available.

Audience:The audience for Q is mainly males at 68.3%, there audience is very much in the ABC1 bracket at 70% of there readers. The most popular readers are those from 15-25 at just over 35%. From this data we can see that the average reader of Q is male, between the age of 15 and 25 and is from a higher class (ABC1).

Circulation Breakdown:From the graph below we can see that for Q the highest sales are single copy's, these will be sold in shops/newsagents etc. For Q there multiple subscriptions are very low, we would expect these to be higher for such a well known magazine.

Page 3: Task 5 - Publisher Research

Development Hell LTD - MixMag When looking at publisher research I found out that blender is not longer being produced and there for could not find any information about the producer of blender or blender its self.

Development Hell Ltd is an independent media company based in Islington, London.

They currently publish the market leading international dance music magazine, Mixmag along with the Mixmag ipad app, mixmag.net, Mixmag TV, Mixmag Events and DontStayIn.com, the world's biggest clubbing social network . They have provided consultancy for some of Britain’s biggest publishers and produced tour brochures for some of the biggest artists in the world.

Mixmag is a British electronic dance and clubbing magazine, published in London, England.

It is the world's biggest selling dance music magazine, with an Audit Bureau of Circulations audited circulation of approximately 20,000 (1 January 2011 – 31 December 2011).

Launched in 1982 in the United Kingdom, the magazine covers dance events, and reviews music and club nights.

Circulation BreakdownFrom the figures above we can see that the have a rather high circulation percentage at just under 90%.From the graph below we can see that there highest sales come from news trade/single copy sales, there monthly subscription sales aren't very high but they are still very active.

Mixmag was the world's first dance music magazine and has been the market leader ever since. The first issue was printed on 1 February 1983 as a 16-page black-and-white magazine published by Disco Mix Club, a DJ mailout service. The first cover was the American music group Shalamar, the first editor DMC's Tony Prince and the first advertiser was a company called Technics Panasonic.