BACARDI REACHES WATER EFFICIENCY GOALS

By Bacardi Cuba

Introduction

Since its establishment in Cuba more than 150 years ago, Bacardi has undertaken a variety of charitable and social responsibility initiatives. In recent years, the company has focused on reducing its environmental impact and implemented a plan to improve water efficiency by 15 percent by 2012. Thanks in part to its Environment, Health, and Safety efforts, Bacardi met and exceeded this goal.

About Bacardi Cuba

To date, the company has improved its water efficiency by 40 percent from 2006. Over the last five years, the company has cut its water consumption in half, while simultaneously improving the quality of its wastewater. Bacardi now channels 20 percent of its treated wastewater to fields for irrigation and fertilization. The company is also working to reduce the suspended solids and biochemical oxygen demand in its wastewater so that it can be reused more easily.

Conclusion

For more information about the company's corporate responsibility measures, its family of brands, or its origins in Cuba, please visit BacardiLimited.com.