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UX Trek
Jeremy Kriegel
UX Manager, CIDC
Boldly going where no
UX has gone before
R
P
V
esources
rocesses
alues
Forget
your tools
IRACIS
IncreaseRevenue
AvoidCost
ImproveService
Treat your
team as a
subject
Friction
Factor
Above Board
Below Board
Above Board
Below Board
Who are
your allies?
Who do
need to be?
UX is a
sales job
A few
examples
Lengthy
revisions
Audience
uncertainty
User
Knowledge
Taking the
next step
Preparing
yourself
Why haven’t
they had
UX?
How do they
expect the
organization
to change?
Where is UX
on the
priority list?
My bias
What is the next
most important
problem the
business has that
UX can help solve
Discussion
TANSTAAFL
spkr8.com/s/6396
http://spkr8.com/s/6396