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This is the evaluation for my media coursework Media A2

Evaluation

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Page 1: Evaluation

This is the evaluation for my media coursework

Media A2

Page 2: Evaluation

In what ways does your media product use develop or challenge forms and conventions of a real media text?My media product uses, challenges and develops many forms and conventions of real media

Many types of trailers I looked at had a dark scary and chilling ambience about them and in their scenes, however in the actual film there would be scenes that where not all scary and exciting but when looking at the trailer compared to the whole film these types of scenes wouldn’t be added in the trailer. After seeing this I was convinced that every shot I chose to add had to be the most exciting and scary to keep the viewer entertained.

In my trailer I decided to add scary scenes to get the attention of the audience and keep them hooked. The types of scenes I thought were the scariest where the shots when my actor suddenly opens his eyes, the scene where the killer appears in the mirror another scene were the killer jumps out and grabs the actress.

Page 3: Evaluation

In what ways does your media product use develop or challenge forms and conventions of a real media text?My media product uses, challenges and develops many forms and conventions of real media

When researching other horror film posters I found that there was a common formula which kept occurring this was the use of 2 images and these where the killer and a house. Usually the killer would be looking at the house. So I thought that I would use this convention as I felt that it was very powerful and the best posters I has seen used this feature however I challenged this as I thought that my actor would look better looking away from the house as the image which I used showed a lot of intensity and emotion.

These posters all used houses and the actors looking at the houses.

Page 4: Evaluation

In what ways does your media product use develop or challenge forms and conventions of a real media text?My media product uses, challenges and develops many forms and conventions of real media

Another feature I chose to stay with was the fact that the movie (trailer, poster and front cover) had a consistent colour scheme which is used by the horror movie genre. After doing my research I found that the main colour scheme which was used by most of the horror films where black, red and white. This was hard to incorporate into the trailer but to represent the colour scheme I always made the main actor wear black and I would try to get most of the shots when the light was dark to give the sense of spookiness. I also created the magazine to have the same colour scheme to be consistent with the other two products,

These are some of the posters that used the red white and black colour scheme.

Page 5: Evaluation

In what ways does your media product use develop or challenge forms and conventions of a real media text?My media product uses, challenges and develops many forms and conventions of real media

Even though the use of blood, knifes, crows, scary houses and the moon is seen as a cliché I felt that using them I would enhance the powerfulness of the poster and create a typical horror poster. I also used these items as most of them are connotations of death and death was a huge concept of my film as it was a horror/thriller genre.

All these items which are circled where added additionally.

I added these as I thought it would enhance the look of the poster otherwise it would of looked bare would just two imaged.

Page 6: Evaluation

In what ways does your media product use develop or challenge forms and conventions of a real media text?My media product uses, challenges and develops many forms and conventions of real media

The mis -en- scene I was trying to create was that all my settings which I used where quiet and looked scary as this would make the scenes look more to the way they should look in a horror trailer and poster. I also felt that if my settings where good it would enhance the shot scariness.

The sound I used was a conventional piece which could be used by other horror trailers. A few new trailers which I saw on the internet used o more modern type of music as the backing music however I kept mine classical and traditional as I felt it sounded better with my trailer.

When looking at other trailers I felt that not much editing and transitions where used. The only relevant editing was that the shots were speeded up. After seeing this I decided that only a small number of shots would be sped up or slowed down.

Page 7: Evaluation

How effective is the combination of your main product and ancillary texts. The pieces we where asked to create where a teaser trailer, a poster and a magazine front

cover. These are a standard package of media products which professional film companies use to promote their films.

All my pieces which I created combined effectively as they all had a main concept which was used to promote the film this was the main actor (the killer) therefore I made sure that I incorporated him into all the pieces (magazine and poster)

I also made sure that the colour scheme I used was consistent throughout the media texts which I created. The colour scheme I chose was red white and black, I felt that this was effective as you could tell that all the pieces where for the same film and they all went together well.

I think that together my ancillary texts compliments my trailer as they all are connected so they all make you understand the movie better, however in the movie poster I chose to add a image of a house this was not shown in any other of the pieces I chose to this as wanted the audience to be left in suspense after looking at the poster. If I was to create the whole film the house would have been the place where the final scene takes place

Page 8: Evaluation

What have you learned from your audiences feedback?

The response I got for my media products were generally very good.

However I was also given constructive feedback on what I could do next time to make my products better.

These included: Speeding up my trailer and the shots which i used to give a

sense of urgency and create more tension in the scenes, however I only chose to speed up a few shots as I thought they would make them look better but there was some shots which looked much better as they where and slowed down. Another piece of feedback I got was that the scene when my main actor is standing over the dead body could have been shorter, this scene is slightly longer then the rest therefore it makes this scene look more important then the other.

Another thing that I could of changed which was mentioned in the feedback was that maybe I could use a voice over to explain the movie in more detail.

Some of the shots I used were filmed when it was very sunny and light therefore this had a effect on the shots as they looked very bright in contrast to the very dark shots. I could of lowered the brightness however I felt that the light and darkness showed that there are two types to the killer and the lightness of the shot could be a connotation of redemption for the killer this could also been a reason why the audience would have to watch the film to see the outcome.

This was a general feedback form which I created and gave to a class of my peers and my teachers

Page 9: Evaluation

HOW DID YOU USE NEW MEDIA TECHNOLOGIES IN THE CONSTRUCTION AND RESEARCH, PLANNING AND EVALUATION STAGES.

In all stages of my production of my media work I used various types of technologies, ranging from adobe Photoshop, Imovies, blogger and slideshare.

All these software's helped in the creation of my texts. I used Photoshop for the creation of my poster and the film magazine this was the best software's as it meant I could manipulate the pictures I took to my preference. Whilst using this software we had a Photoshop workshop with a person that is a professional at using Photoshop. He showed me how to perfectly cut out a image from a background. He also showed us how to make the image look more natural by adding hair. Another skill I learned using the technology was using the cloning tool this helped me as the initial picture of my background was very small so therefore I had to use this tool to clone the sky and make the image bigger and better quality.

I used Imovies to create my trailer using I movies was very helpful as it would allow me to edit, crop the size, add text and audio to my trailer which was all essential in making a good trailer.

After all my coursework was completed I decided to add my presentation which included all my research and planning( which was created on Powerpoint), my trailer, poster and front cover to blogger. I decided to use blogger to showcase my work to other people so they could view it and give me feedback, this also made it more easier for other people to view my work. Before adding the contents to my blog I had to convert all my slides using slideshare so it would be compatible with blogger.

Adding my trailer to my blog I scribd so it was compatible with blogger.