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Jessie J- Who’s Laughing Now? Music video opening analysis

Jessie j music video analysation

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Page 1: Jessie j music video analysation

Jessie J- Who’s Laughing Now?Music video opening analysis

Page 2: Jessie j music video analysation

The opening shot of the video is an establishing shot, this suggests that the video has a story behind as this shot is commonly used in films.

A tracking shot is used to show a girl in her school, putting the focus on her suggests that she is the main character.

The camera pans round acting as a point of view shot, showing a group of girls.

It continues to pan round to a mid shot of the main girl showing the others in the background, like a comparison.

The camera is constantly moving, slowly and steadily in each shot.

A mid shot of a girl in the classroom with everyone around , suggesting that this girl is significant in the story.She is set in the centre of the frame.

Over the shoulder type shot but from the front showing action of girl behind but still reminding us of main character

Long shot of classroom, camera moving around . Little jessie in the center of the frame, seeming to be central focus point.

Mid shot of bully leaning forward.Singing towards front.Camera still moving

Page 3: Jessie j music video analysation

In the first >>>>>>>>> seconds of the video 7 different types of shot have been used...

Establishing shot

Tracking shot

Mid shot

Multiple people mid shot

Over the shoulder shot

Mid shot tracking from behind

A big variation of shots have been used in such a short space of time. This shows that there is a wide variety of shots used in this video and that they are all mixed in together. The editing they have used to change from one shot to another is cutting, this gives the video energy.

Page 4: Jessie j music video analysation

Cut back to mid shot of classroom showing little Jessie and other characters reactions. Camera moving

Mid shot of Little Jessie from left. Bully in frame as well. Allows us to see Jessie’s emotions more

Mid shot of girl in classroom, allows us to compare emotions. Centre of frame making us focus on her.

Cut back to before shot (10) showing after math of bullies actions. Still emphasising Jessie’s emotions. Camera always moving.

Cut back to before shot (9) suggesting the situation is on going as we are back to the same position. Camera moving.

Close up of bully singing in centre of frame, centre focus. Other characters in shot but out of focus.

Mid shot of bully, centre of frame. Showing other characters doing same action, showing they’re all the same.

Another mid shot showing bullies all singing. Camera always moving. From left angle.

The camera is constantly moving, slowly and steadily in each shot.

Page 5: Jessie j music video analysation

The camera is constantly moving slowly, tracking round. This gives the video an energetic feeling because of the constant movement and makes us focus on the action as the action is the central focal point.

Each shot doesn’t last long before it cuts to the next, this adds energy to the video, suiting the action of the busy classroom which is on screen.