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Ctrl-Arch is a multidisciplinary
firm specialized in Architecture and
Interior Design. Ctrl-Arch connects
different ways to live the
PASSION for design and architecture.
ctrl-arch transforms your DREAMS into REALITY
Hospitality and Commercial
The objective of KACHI BISTRO was to design an organic green restau-rant with the unique feature to be also a social meeting point in the Business district of Downtown Los Angeles.
Young professionals and business men/women can eat organic food, re-lax, network, get knowledge of what the city offers and simply have fun. The big challenge was to give a green but also urban look to a big space with high ceiling surrounded by windows. We used low cost/re-cycled materials to design a UNIQUE scene that stands out in the new Trendy downtown Los Angeles.The kitchen provides a tasty, nu-tritious, healthy, entertaining and affordable dining experience, along with the design and artworks that represents an explosion of colors in the restrooms and in the dining room.Custom tables made of wood planks and steel, concrete floors, ligh-ting installations , original ar-twork of the Italian artist group Circusboulevard and local artist Bethany Barton give the space a Fresh “Fun” Urban look, not cold or Industrial.
KACHI DeliCafe&GrillOrganic Restaurant/Cafe
Los Angeles,CA
designed by CTRL-ARCHartwork by circusboulevard.com bethanybarton.com,photo by Rocco Ceselin
2011
A new French bistro in San Diego whe-re traditional symbols of the France are melted with a new Urban Look!!!
Aurevoir is a fine, intimate, dining bistro. It is located in the heart of Hillcrest and with its custom fur-nitures, walls tatoo that represent the main French topic, a big choak board wall with new wines and spe-cialties, a homy atmosphere become a new point to dine and see.
AUREVOIRFrench Bistro
San Diego,CA
designed by CTRL-ARCH
2010
IL POSTINOItalian Restaurant/wine&cocktail Bar
San Diego,CA
designed by CTRL-ARCH2010
Brief: Owner of severals restau-rants in SoCal asked us to tran-sform a 7500sqf basement in a uni-que, different , modern Italian restaurant/Cocktail&Wine Bar which theme was based on the Italian mo-vie “Il Postino”.We are in in the Hip Artist Neigh-borhood of North Park. An Italian Bistro & Wine Bar in San Diego with design influences from the Italian film of the same name. Custom screen-printed tables and hand painted wall graphics round out this whimsical mail-themed spa-ce.
“no design system is or should be perfect” by m.frederick
ZERO Cocktail Bar
Turin , Italy
designed by CTRL-ARCHphoto by Daniele Boccallographics by TrulyDesign
2010
Zero, before of a cocktail bar acc+ording to the needs of the client, was meant to be a new meeting point of Piazza Vittorio in Turin. Without being decontextualized and self cen-tered. But with a strong personali-ty. The union of two adjacent rooms on the ground floor and the consequent elimination of the dividing walls al-low the restyling of the space and the obvious distinction between service areas and public spaces . The counter, the main character, is essential for the geometry and material consistency without giving up a dialogue with the new “container” that receives it. The reinterpretation of the aesthetic of industrial architecture and attention to details make of Zero an essential , clean- and elegant space that not give up being stylish.
CLOVERLEAFCafe/Bakery/TuttiFruttiYogurtstore
Los Angeles,CA
designed by CTRL-ARCH
2009
The client asked us to combine a cafe/bakery with a yogurt store and to design a modern Italian space clean and essetial.We came up with a small bakery in the San Gabriel Valley that offers fresh breads in a slick but comfy environment. Custom designed & bu-ilt display cases allow customers to grab their own bread.
...where cold and warm are melted in one space!
THE MERKItalian Bistro
San Diego,CA
designed by CTRL-ARCHphoto by F.Bongiorno
2008Owner of the Keating Hotel the well known boutique hotel in the Gaslamp Quarter wanted us to design an high-end Italian restaurant with cocktail bar and vip zone. Modern, essential which would spouse perfectly -for style and design- the adiacent Kea-ting Hotel.
Tantilizing the senses, the design captures the essence and ambian-ce of a fine, yet intimate, dining bistro. The MerK, located in the heart of downtown San Diego’s Ga-slamp District, radiates a sleek so-phistication while remaining a fun, delicious, and affordable eating en-vironment for San Diego locals and visitors alike.
www.themerk.com
M e r kThe
AJAAsian Restaurant/Cocktail Bar
Atlanta,GA
Concept by CTRL-ARCH
2008Aja is a Hip Cocktail Bar and Re-staurant in Buckhead, Atlanta, GE.The client asked us to convert an old Emeril Restaurant , located on the ground floor of a skyscraper in a Modern Asian Restaurant/Cocktail Bar.We extended the patio creating a big outside space, the “zen garden”, connected to the dining area through an inside-outside bar.At the bar and all over the place customers can see imagery who remind the ancient Asia.Red,Wood and Black are the main colors.White panels with asian text are pending from the ceiling while a big buddah is overlooking the dining area.The vip zone decorated with ancient asiatic tools and objects is located on the mezzanine.
LIGHTHOUSERestaurant/Coktail Bar
San Diego,CA
designed by CTRL-ARCHartwork by bethanybarton.com
Open Summer 2011
Create a design that remind the “SEA”, its colors, its romance ,its tales of lighthouses, sailors and mermaids A MODERN SPACE characterized by the colors of the waves, lighthouse, sunset by the ocean.INDOOR PATIO AREA is characterized by colored pillows = colors of the beach in summer time: Idea to crea-te a cozy areaUse of silver/white plank on the floor in the dining area and con-crete in “ Indoor patio area” ( concrete is tatooed with words from sailor poems or sailor tales)Some walls are “printed: with photo of “jump” in the ocean (B&W): AT-TRACTIVE/UNIQUEOne wall is painted with black/blue ink and tells a fairy tale of a sai-lor who fought against ocean mon-sters, felt in love with a mermaid and reached finally the lighthouse: EMOTIONAL
Reproduction of an antique villa with garden.Old and new materials are used with harmony.The main room is divided in rooms like in the antique villa by movable frames, so the garden.The frames ( gold and thick from the XVIII century) divided the space wi-thout blocking the view.With different kind of divisions we create a private mood outside and inside.Historical objects ( like white sta-tues, iron objects etc) and modern objects from Italian design create the design of the space.Attention to details and the chose of different kind of furniture are the base to create renovated Villa.
LA VILLAItalian restaurant
San Diego,CA,USA
designed by CTRL-ARCH
Open Summer 2011
POP-UP STORECounter/diplay bookstore
Cairo, Egypt
designed by CTRL-ARCH
2010
In a overwhelmed space with co-lors/lights/people design a spa-ce for different objects/books displays and a counter easily re-nownwable and higly attractive.
VILLA DE AMOREResidence/art gallery/winery
Temecula , CA, USA
designed by CTRL-ARCH
2010Villa de Amore has developed a reputa-tion as an ideal Temecula wedding site and vineyard. The formal rose gardens and vineyards provide an elegant and romantic atmos-phere where guests can stroll, mingle and relax. Villa de Amore Private Vi-neyard Estate is a choice Southern Ca-lifornia wedding location with banquet rooms, bridal suite, full catering fa-cility, and groom’s dressing room. It is decorated throughout with Spanish tiles, candelabras and fountains. If you have any questions regarding the Villa or would like to schedule an ap-pointment for a private viewing of the vineyards and estate
The owner decided to insert permanent exhibition of ceramic and glasses and organize modern art exhibition.
Residentials and others...
Make over of a Private House in 21 days, Santa Monica, Ca.
Low budget...Fast work.
The client asked us to create a sexy modern mood!we decided to change the colors of the house, lightened up all the spa-ces and add some moder piece of de-sign like the “alienology” lamps.
The dining room with a new sofa, silver carpet, new curtains and a touch of grey become a comfortable and modern space where watch tv and work.The room with original artwork and the red accent on a wall become the sexyest room.
SANTA MONICARestyling Of a House
Los Angeles , CA
designed by CTRL-ARCHartwork by Roberto Zanello and Elena Mirandolaphoto by stefano paltera
APARTMENTproject for clients with ear deficit
Turin, Italy
designed by CTRL-ARCH
2010
The restyling of a 100 square me-ters apartment located in the cen-ter of Turin is characterized by fine distribution of the layout and the careful reshaping of environ-ments with a clear distinction between living and sleeping area. We tryed to create a big openspa-ce where family lives during the day (kitchen -dining- realx area) .The sleeping area is di-vided in two separete rooms, the bathroon in between, is
APARTAMENT MBRestyling
Turin , Italy
designed by CTRL-ARCH and E.Coccolophoto by tommasobuzzi.it
2008Restyling of a low industrial buil-ding in a private courtyard in San Salvario, Turin. Through the reco-very of degraded working space and remaking its courtyard was possible to transform a two-room apartment in an apartment about 90 sqm. Old sheds are been replaced with a terrace. The apartment is connected with the low manufactured through a glazed area overlooking the terrace.
APARTMENTRestyling
Torino, Italy
designed by CTRL-ARCH
2008
A young professional decides to reno-vate her new apartment of 70 sqm loca-ted in Corso Telesio (Turin, Italy) .In accordance with the needs of the client, we proceed by recovering unused space distribu-tion and creating a bright and cozy living area where was inserted a small kitchen area, off center en-trance. The bedroom is obtained in the space that was once destined to become the kitchen while the old kitchen becomes the walk-in closet.
“there is no contradiction between discipline and freedom, between caution and creativity.”
by R.Piano.
APARTMENTRestyling
Vercelli, Italy
designed by CTRL-ARCH
2009
The restyling of a 100 square meters apartment located in the center of Vercelli is characterized by fine di-stribution of the layout and the ca-reful reshaping of environments with a clear distinction between living and sleeping area. The sober use of color and concentration of furnitu-re and equipment on the perimeter walls of the living area make a sun-ny apartment, spacious and elegant.
CHALETRestyling
Chamonix, FR
designed by CTRL-ARCH snd Arch. S.Toscano
2007The private commission decides to buy a cottage divided into two buildings and get a single house on two levels. Located in the heart of the village Les Granges at Chamonix in front of two magnificent glaciers and Taconnaz Des Bossons, the chalet is placed in a valuable natural context. The “day” area, located on the ground floor, hosts the kitchen, dining room, double height lounge, guest room, storage and fitness area. The latter is equipped with every com-fort: sauna, jacuzzi and gym. On the first floor we find the master bedro-om, relax room and a standard room.
“Objects communicate in real time.It’s not true that what is useful is beautiful.It is what is beautiful that is useful.Beauty can improve people’s way of life and thinking.”
by A.Castelli Ferrieri
EXHIBITIONIL MONDO CHE VERRA’ DI CESARE ROCCATI
Turin,Italyset designed by CTRL-ARCH with
R.Zanello
2009
LA POSTAcorporate ID for The restaurant
Belgioioso, Pavia
designed by CTRL-ARCH
2010
Corporate ID for La Posta , traditional restaurant in the Belgioioso Castel.
the main concept was to creat a ID for this restaurant where the only product customers could consume or buy were : “risotto”, salami and cheese, wine.the style has to be traditio-nal with a touch of modern, uni-que , clean but not chic.we design all the brand Image form the logo to the cloth for tables .
Projects we did with...
SUZUKI competition
Italy
designed by CTRL-ARCHand Arch. Massimo teghille
graphics by Brunazzi Studio
2010Create a ShowRoom for Suzuki where the new look of the brand will stand out in a world of japabese bikes without personality.The Japanese philososophy made by an-cient and spiritual topics is mixed to a new lifestyle made by hightech and modern look.
The show room will be the expression of this world: strong concept mixed to a “delicate” essential style and eco-friendly materials.Everything happens in a UNIQUE SPACE where bikes and lifestyle are deeply related.
EU PROMOTIONSMarketing Agency Offices
Turin and Milano, Italy
designed by CTRL-ARCH andArch. Stefano Toscano
photo by Emanuele Zaniboni2010
The goal was to transform a seri-es of rooms into one open space. The heart of open-space is a po-lycarbonate box that encloses a meeting room. The toilet room is treated as a polycarbonate box inserted inside a larger box: The open-space. The existing co-atings on the floor were covered by a new color film. The black walls are choak-board on which you can draw. A sign composed of adjectives that describe the company runs along all the pe-rimeter walls. The initials of each word forming, to orange, representing the company name: EU PROMOTIONS
SHOW LIFEHotel de Charme
Perugia, Italy
designed by studiodoppio with E.Zaniboniphoto by www.braviniphoto.it
2009Restoration and Restyling of a ‘600 farmhouse in the hil-ls of Umbria. Inside the lar-ge existing plots (about 1000 square meters) were carri-ed out 25 rooms, while the hotel resort includes a new swimming pool and a restaurant. The project has paid particu-lar attention to the landscape plan, creating an architecture that fits well camouflaged in the context of hills through local materials, such as the split stone, and green technologies.
Brief: Design a Boutique Ho-tel which represent Pininfarina Style: clean, essential, fun-ctional, elegant, emotional and technological. Interior design of a boutique Hotel from the original design concept to the branding of all printed materials and collate-ral.The original idea was to crea-te a very contemporary design, keeping some elements from the past ( bricks, stairs, details). Also to create a flush space by removing the existence of inte-rior walls in each room.
www.thekeating.com
THE KEATING HOTELSan Diego , CA
designed by Pininfarina with S.Zanello
photo by : M.Vincent F.Bongiorno
2007
The logo for the hotel was created to mirror a portal. The outside of the building is very hi-storic and has the cha-racteristics of the st-yle of architecture from 100 years ago. As one walks thru this portal, they travel thru a span of time from a historical building to a futuristic, innovative, emotional and technological use of spa-ce. Aspects of this logo are found throughout the property from the entran-ce in the lobby to public bathrooms, guestrooms, etc.
A contemporary interpretation and testament to style and design that is visually striking yet inviting and warm. The rooms are conceived without interior walls to create a new interpretation of space, ta-king away the traditional division of the warm and wet zones (defined as the bedroom and bathroom)
SWAI San Diego , CA
Lounge/Club @ The Keating by Pininfarina with S.Zanello
2007
As with the entrance to the lounge the predominant colour is red, creating a rich passionate atmosphere. The walls are punctuated by peeks to the original brick and stone , showing the heritage of the building. The bar has a high-tech feel and is made entirely from alu-minum and steel. The social area changes from day to night with the help of the lighting and curtains which unroll from the ceiling to create a more private atmosphere.
LE BURREAU BURRE’Turin, Italy
designed by studiodoppio with E.Zaniboni
2006Cocktail bar located in the heart of the historic center of Turin and quickly became one of the most popular nightspots night-life of the city. The restaurant is planimetric divided into two rooms. In the first, the bank and deliberately backcounter fill almost all the space available to become the to-tem of the local reference. Fronts are painted, like a blackboard, phrases and apho-risms related to the pleasure of drinking and conviviality. The other room is instead a more private space, where you can relax on comfortable so-fas in a more secure environ-ment, characterized by warm colors and decorative fabrics.
Ctrl-Arch,llc USA1906 Olympic Blvd.
Santa Monica (CA) 90405T +16192749893
Ctrl-Arch Italyp.zza Carlo Felice 30
10121, TorinoT +39 011 19711089F +39 011 19504490
[email protected]@ctrl-arch.com
www.ctrl-arch.com
Special Thanks to:
Kao Pao Shu for supporting us
Carf for working with us
TractorVision for building us
TrulyDesign, Bethany Barton, PierPaolo Rovero, Roberto Zanello, Elena Mirandola for coloring us
Friends&Family for loving us
